Air Wick is a well-known company that specializes in air fresheners and home fragrance products. Founded in 1943, Air Wick is now a part of the global consumer goods company Reckitt Benckiser Group.Ai...
Air Wick TV Spot, 'Snuggle Fresh Linen' is an advertisement for Air Wick's air freshener product. The ad showcases the product's ability to give a fresh and clean scent to your home with just a spray.
The commercial features a woman who is shown in a room, getting ready to leave for the day. She sprays Air Wick's Snuggle Fresh Linen air freshener all around her home, from her living room to her bedroom and bathroom, before walking out of her house. The ad emphasizes that the fresh scent of the product lingers, even after she leaves the room.
The voiceover of the commercial describes the scent as "the fresh, clean sensation of freshly hung laundry." The ad appeals to viewers who love the smell of freshly cleaned clothes, and promises that the product will make their homes smell the same way.
The advertisement features visually appealing shots of linen sheets hanging outside on a clothesline, signifying the product's connection to the scent of clean laundry. The ad ends with the slogan "Air Wick, home is in the air" reinforcing the message that the product can make your home feel and smell fresher.
Overall, the Air Wick TV Spot, 'Snuggle Fresh Linen' is a well-crafted advertisement that effectively showcases the product's ability to make homes smell fresh and inviting. It appeals to viewers' desire to have a clean and pleasant-smelling living space, using the imagery of hung laundry as a sensory trigger for the scent of the product.
Air Wick TV commercial - Snuggle Fresh Linen produced for Air Wick was first shown on television on May 4, 2014.
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