In 2002, Playtex relaunched the Baby Magic Brand with a new bottle and new logo. The resulting degradation in sales caused the new packaging to be scrapped although the new logo remained. In 2007, Ascendia Brands acquired the declining Baby Magic Brand from Playtex to add to its portfolio of brands.

Yes, when used as directed, the product can be used around children and pets (except birds). However, this product should not be used directly on pets.

We offer a wide range of home fragrance solutions, including Freshmatic room sprays, scented oils, reed diffusers, scented candles, room sprays, and other portable air fresheners. Our home scents are just as diverse, ranging from floral, fruity, and gourmet fragrances to fresh linen, lavender, citrus, and more.

Our Story. Trusted by parents for 70 years, Baby Magic® is a true legacy brand. Made in the USA, we are a family-owned and operated business that believes that all families deserve quality products at an affordable price.

We really like Baby Magic products. Less harmful chemicals and ingredients than in Johnson's baby bath products. Not completely natural but a better choice. Scent is very similar to the pink bottle (original baby scent) but in the water it smells different.

Since 2008, Baby Magic has been part of the Naterra family.

It is generally advised to avoid use of fragrant products inside your newborn's nursery or sleeping environment. Their lungs are still developing and exposure to aerosol irritants won't provide any benefit.

Mom & Baby-Friendly Scents

• Soft florals like lavender or chamomile can help you feel calm and collected.
• Geranium is balancing and uplifting, giving you a friendly boost when you feel tired.
• Ylang-ylang promotes calm and can also help with insomnia.

Despite their popularity, there are concerns that these products increase indoor air pollution and pose a health risk, especially with long-term exposure. Air fresheners release volatile organic compounds (VOCs) into the air. A VOC is a type of chemical that turns into a vapor or gas easily at room temperature.

CAUTION: EYE IRRITANT. Prolonged or frequent skin contact may cause an allergic reaction. Avoid contact with eyes, skin and clothing. DO NOT ingest.

the Naterra family OUR BRANDS Through life's sweet, precious moments, sleepless nights, messy blowouts and endless cries, Baby Magic is on the journey with you. Since 2008, Baby Magic has been part of the Naterra family.

Specially formulated with soothing Lavender and Chamomile, the hydrating lotion helps keep skin kissably soft for a magical morning. Sleep tight! Available in 16.5oz and 30oz.

Formulated with your delicate baby in mind, our tear-free and sulfate-free formula is enriched with nourishing Calendula and Coconut Oil to leave your baby feeling clean and soft.

Coppell, Texas Baby Magic headquarters are at Coppell, Texas, United States.

Safe use of aromatherapy These include lavender, peppermint, citrus, such as sweet orange or mandarin, and ginger. Choosing from these four options, try different oils to find the ones your child finds pleasurable and calming.

“Since babies' sinuses are in the development phase, it's not a good idea to diffuse oils around them at all.” Because babies exclusively breathe out of their noses for the first six months or so of life, you don't want to introduce anything into their environment that may make this more difficult.