Overview of AT&T WirelessAT&T Wireless is an American telecommunications company that provides mobile phone service, internet, and other related services to individuals and businesses. It is one of th...
The AT&T TV spot "Longest Fumble" is an advertisement created by the telecommunications giant to promote their streaming service, AT&T TV. The ad features an interesting mashup of two popular sports -- football and golf -- to humorously show how the wrong TV service can ruin the excitement of watching a game.
The commercial opens on a group of football fans gathered around a large-screen TV to watch a highly anticipated game. Just as the game is about to begin, the feed cuts out, causing the viewers to become irritated and confused. Suddenly, the camera pans out to reveal that the TV is located on a golf course, where a careless golfer had hooked a shot that took out the cables.
As the camera zooms out even further, it becomes clear that this fumble has sent the cable wires on an unexpectedly long journey, passing through forests, over mountains, and even across a large bridge. All the while, the game's viewers are left in the dark, missing out on every moment.
Finally, the commercial ends with a message from AT&T, suggesting that their streaming service is far more reliable and convenient than traditional cable. The tagline, "Don't let a fumble ruin your game," is a clever and catchy way to show how AT&T TV can eliminate frustrations that come with cable TV.
Overall, AT&T TV's "Longest Fumble" is a witty and entertaining ad that uses humor to highlight just how critical a reliable TV service is to enjoying a game. By emphasizing the convenience of their streaming service, AT&T positions themselves as the clear choice for sports enthusiasts who don't want to miss a moment of the action.
AT&T TV commercial - Longest Fumble produced for AT&T Wireless was first shown on television on June 9, 2016.
We analyzed TV commercials placed on popular platforms and found the most relevant videos for you: