Corona Hard Seltzer television commercial 2021

What the Corona Hard Seltzer TV commercial - Hola Beach Hunt is about.

Corona Hard Seltzer launched a new TV spot titled 'Hola Beach Hunt' featuring the song "I Like It Like That" by Pete Rodriguez. The advertisement showcases the refreshing taste of the seltzer and the brand's connection with beach culture.

The commercial opens with a group of friends at the beach playing a game of beach volleyball while drinking Corona Hard Seltzer. Suddenly, they're greeted by a voiceover that announces the "Hola Beach Hunt" challenge. Viewers are then shown a series of shots of the friends embarking on a thrilling scavenger hunt that takes them all across the beach.

As they race to collect all the items on the scavenger hunt list, the friends indulge in the refreshing taste of Corona Hard Seltzer. The beachy vibes are further enhanced by the upbeat and lively sound of "I Like It Like That" playing in the background.

The ad then concludes with the group of friends enjoying a well-deserved break at the beach, with cans of Corona Hard Seltzer in hand. The voiceover invites viewers to join the "Hola Beach Hunt" and to try the refreshing taste of Corona Hard Seltzer.

Overall, the Corona Hard Seltzer 'Hola Beach Hunt' TV spot delivers a fun and lively atmosphere that perfectly captures the brand's beachy spirit. The use of an upbeat and catchy song combined with the refreshing taste of the seltzer creates a memorable TV advertisement that is sure to resonate with viewers.

Corona Hard Seltzer TV commercial - Hola Beach Hunt produced for Corona Hard Seltzer was first shown on television on June 7, 2021.

Song from commercial Corona Hard Seltzer TV Spot, 'Hola Beach Hunt' Song by Pete Rodriguez

"I Like It Like That" is a popular song originally performed by boogaloo musician Pete Rodriguez ). The song was written by Tony Pabon and Manny Rodriguez and was released in 1967 ). It became a hit and is considered one of the most influential boogaloo songs of all time.

Origins and Influence"I Like It Like That" was a groundbreaking song that helped popularize the boogaloo genre ), which combined elements of Latin music, rhythm and blues, and soul. It featured a catchy melody, infectious rhythm, and a mix of English and Spanish lyrics, making it accessible to a wide audience.

The song's success propelled Pete Rodriguez into the spotlight and established him as a prominent figure in Latin music. It also helped to introduce Latin music to a broader audience and played a significant role in breaking down barriers and promoting cultural integration.

Recognition and Legacy"I Like It Like That" remains a timeless classic and continues to be celebrated for its energetic and danceable sound ). It has been covered and sampled by numerous artists over the years, showcasing its enduring appeal. One notable cover version of the song is by the Latin music superstar Cardi B, who incorporated it into her hit song "I Like It" in 2018.

The song's impact on Latin music and its cultural significance have been recognized by various institutions. In 2013, the Library of Congress added the original recording of "I Like It Like That" by Pete Rodriguez to the National Recording Registry ), acknowledging its historical and artistic importance.

Conclusion"I Like It Like That" by Pete Rodriguez is a classic boogaloo song that helped shape the Latin music landscape ). Its infectious rhythm, bilingual lyrics, and cultural significance have made it a beloved and enduring hit. Whether you're a fan of Latin music or simply enjoy catchy tunes, "I Like It Like That" is a song that continues to captivate audiences to this day ).