Hyundai Motor Company, often referred to as Hyundai Motors, is a global automobile manufacturer headquartered in Seoul, South Korea. It is one of the largest automotive manufacturers in the world and...
The 2023 Hyundai Elantra TV spot, 'Love at First Touch' [T2], is a captivating advertisement that showcases the latest updates to this popular sedan. The commercial opens with a close-up shot of the car's exterior, revealing its sleek lines and polished finish.
As the camera pans over the car, we see a woman's hand reach out and touch the smooth surface of the Elantra's door handle. Instantly, we are transported into her world, as she climbs into the driver's seat and takes the car out for a spin.
The Elantra's advanced technology features are on full display as the woman navigates through city streets and highways. The car's spacious interior is highlighted, with shots of its state-of-the-art infotainment system and comfortable, supportive seats.
Throughout the commercial, a catchy pop song plays in the background, emphasizing the car's fun and playful personality. The message is clear: the 2023 Hyundai Elantra is not just a practical and reliable sedan, but a car that is meant to be enjoyed.
The spot ends with the woman parking the car and admiring its exterior once again. As she walks away, we catch a glimpse of a neon sign that reads "Love at First Touch," further emphasizing the car's strong appeal to the senses.
Overall, the 2023 Hyundai Elantra TV spot is a well-executed advertisement that effectively showcases the car's many features and benefits in a fun and engaging way. The commercial's focus on the car's tactile and sensory appeal is a unique and effective approach that is sure to resonate with potential customers.
2023 Hyundai Elantra TV commercial - Love at First Touch produced for Hyundai was first shown on television on June 11, 2023.
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Innocean is a global marketing communication company that was founded in 2005. It primarily manages the marketing communication of the Hyundai Motor Company and has 31 offices in 16 countries. Innocea...