GE Lighting OverviewGE Lighting is a subsidiary of General Electric Company, one of the largest multinational conglomerates in the world. GE Lighting is primarily focused on designing and manufacturin...
Title: C by GE TV Spot, 'Iron Throne' Featuring John Slattery
Intro:In a captivating TV spot titled 'Iron Throne,' C by GE, a leading brand in smart lighting solutions, teamed up with the charismatic actor John Slattery to create a commercial that combines the allure of technology with a touch of whimsy. Through a playful narrative centered around the iconic Iron Throne from the hit television series 'Game of Thrones,' this TV spot aims to showcase the convenience and futuristic charm of C by GE's smart lighting products.
Paragraph 1:As the commercial begins, we are transported to a dimly lit room, reminiscent of a medieval setting. John Slattery, known for his role as Roger Sterling on the acclaimed series 'Mad Men,' is seated on the imposing Iron Throne. He appears both fascinated and puzzled by his surroundings until the scene gradually transitions to a modern living room, abundantly brightened by C by GE's smart lighting.
Paragraph 2:With a mischievous smile, John Slattery pulls out his smartphone, revealing the C by GE app. As he taps the screen, the lights in the room adjust to his command, showcasing the convenience and versatility of the smart lighting solutions. Through a series of voice commands and simple interactions with the app, Slattery demonstrates how C by GE's smart lighting system can create the perfect ambiance for any occasion.
Paragraph 3:The commercial then takes a playful turn as John Slattery playfully mimics the power struggles depicted in 'Game of Thrones.' With each command to the smart lighting system, he humorously changes the color, intensity, and mood of the lighting throughout the room, showcasing the dynamic range of C by GE's products. Slattery's charismatic presence, combined with the clever visual effects, brings a sense of excitement and joy to the TV spot.
Paragraph 4:As the commercial nears its end, John Slattery magically transforms the modern-day living room back into the medieval setting, complete with the Iron Throne and low lighting. He leans back triumphantly on the impressive throne, suggesting that C by GE's smart lighting can transport you to different worlds with just a few taps on your smartphone.
Conclusion:The C by GE TV spot, 'Iron Throne,' featuring the talented John Slattery, is a playful and engaging commercial that brings together the fantasy world of 'Game of Thrones' and the futuristic possibilities of smart lighting solutions. With its captivating narrative, charismatic actor, and innovative product demonstrations, this TV spot successfully showcases the convenience, versatility, and enchanting qualities of C by GE's smart lighting system.
C by GE TV commercial - Iron Throne produced for GE Lighting was first shown on television on May 3, 2019.
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