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AT&T TV commercial - College Football: Introduction
AT&T Wireless

Overview of AT&T WirelessAT&T Wireless is an American telecommunications company that provides mobile phone service, internet, and other related services to individuals and businesses. It is one of th...

What the AT&T TV commercial - College Football: Introduction is about.

AT&T TV commercial - College Football: Introduction

AT&T's latest TV spot featuring legendary football star Bo Jackson is an attention-grabbing introduction for the upcoming college football season. The commercial opens with the highly recognizable Bo Jackson, decked out in his Auburn Tigers gear, standing in an empty stadium as he greets viewers with a resounding "War Eagle!"

Cutting to different shots of college football stadiums all over the United States, Bo's voice booms over the accompanying music as he describes the traditions of college football, citing everything from the electric atmosphere of gameday tailgating to the cheers of fans, chorusing through packed bleachers. The ad then highlights a few players, coaches and fans thoroughly enjoying all aspects of the sport while featuring some of the latest college football products and services provided by AT&T.

Throughout the commercial, Bo maintains his signature charisma while showing off his excitement for the college football season. His jovial attitude is infectious, and other football fans are undoubtedly eager to get into the spirit, anticipating Saturdays full of rowdy crowds, thrilling plays, and collegiate pride.

The AT&T TV spot is a solid introduction to what looks to be an exciting college football season. Combining a legendary professional football player with the energy, enthusiasm, and traditions implicit in college football, the ad gets viewers hyped for what's to come.

AT&T TV commercial - College Football: Introduction produced for AT&T Wireless was first shown on television on September 2, 2015.

Frequently Asked Questions about at&t tv spot, 'college football: introduction' featuring bo jackson

"Bo Knows" was an advertising campaign for Nike cross-training shoes that ran in 1989 and 1990 and featured professional baseball and American football player Bo Jackson.

Featuring Wayne Gretzky, Jim Everett, and Kirk Gibson all paying homage to Bo, the spot concludes with Bo Diddley, a rock-and-roll legend in his own right, who, though unknown at the time to Pearlman (and likely any viewer under the age of 25), wisely ushers in the spot's kicker after listening to Jackson try, wail, ...

Nike's iconic 1989 commercial from Wieden+Kennedy.

Nike Bo Jackson might not have known advertising like he knew football and baseball, but he's partially responsible for cementing Nike as one of the global powerhouse brands of the 21st century.

Nike's first professional athlete endorser was Romanian tennis player Ilie Năstase. The first track endorser was distance runner Steve Prefontaine. Prefontaine was the prized pupil of the company's co-founder, Bill Bowerman, while he coached at the University of Oregon.

The world's first television commercial aired on July 1, 1941 during a game between the Brooklyn Dodgers and the Philadelphia Phillies. The ad was for Bulova Watches, a company still in operation today. It lasted for only 10 seconds and aired on a local channel in New York called WNBT.

The world's longest running TV commercial is the Discount Tire Company's Thank you commercial, produced by Swartwout Productions (Arizona, USA) and first aired in 1975. The same commercial has been aired continuously every year in parts of the USA.

What are the models of Nike sneakers endorsed by Bo? There are several variations of the sneaker that were endorsed by the all-star athlete. These include the Nike Air Trainer 1, Nike Air Trainer II, Nike Air Trainer III, Nike Air Trainer SC, Nike Air Trainer SC II, and the Nike Air Trainer Max '91.

The Vince Lombardi Trophy isn't the only holy grail in pro football. Over the years, a signature shoe has proven to be an even more elusive distinction. Only 19 players in the history of the NFL have received their own shoes.

$2.5 million In addition to the $2.5 million, five-year contract (more than double what Adidas offered him) that he signed, Jordan also received 25% royalties of all shoes sold with his likeness - an equity push by Deloris that would change how athletes approached endorsement deals for years to come.

Magic Johnson's sneaker deal with Converse cost him $5.2 billion with Nike.

the Discount Tire Company's Thank you commercial The world's longest running TV commercial is the Discount Tire Company's Thank you commercial, produced by Swartwout Productions (Arizona, USA) and first aired in 1975. The same commercial has been aired continuously every year in parts of the USA.

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Actors

Actors who starred in AT&T TV Spot, 'College Football: Introduction' Featuring Bo Jackson

Bo Jackson photo
Daniel Kanell photo
Darren Howard photo
Doug Flutie photo
Emmitt Smith photo
Herschel Walker photo
Jerry Rice photo
Raghib Ismail photo
Roger Staubach photo
Ron Dayne photo
Agenices

Agenices of the AT&T TV Spot, 'College Football: Introduction' Featuring Bo Jackson

AT&T TV commercial - College Football: Introduction
BBDO

BBDO is a global advertising agency with a rich history and proven track record of success. Founded in 1891, BBDO has grown to become one of the largest advertising agencies in the world, with over 15...

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AT&T Wireless 4G Network
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