What the Frito Lay TV commercial - Share Your Favorite Things is about.
The Frito Lay TV Spot titled "Share Your Favorite Things" featuring Anna Kendrick is a heartwarming and fun advertisement that encourages people to share their favorite things with others. The ad begins with Kendrick entering a house party with a bag of Fritos. She greets a couple of partygoers and opens up her bag of Fritos.
As she starts snacking on the crispy chips, Kendrick begins to sing a rendition of the popular song "My Favorite Things" from the classic musical "The Sound of Music." However, instead of singing about raindrops on roses and whiskers on kittens, she sings about her love of Fritos and other savory snacks.
The catchy tune soon catches on, and other partygoers join in, singing along and sharing their favorite things with each other. The ad culminates in a joyful chorus of people singing together, bonded by the simple act of sharing their favorite things.
The Frito Lay TV Spot is a masterclass in using popular music, humor, and relatable situations to connect with consumers. The use of Anna Kendrick, a beloved actress, and singer, as well as the upbeat "My Favorite Things" tune, guarantees that the ad will appeal to a broad audience, particularly those who enjoy snacking on Fritos and other snacks. The ad also taps into the ideas of community and shared experiences, reinforcing Frito Lay's commitment to bringing people together through tasty snacks.
Frito Lay TV commercial - Share Your Favorite Things produced for
Frito Lay
was first shown on television on November 27, 2019.
Frequently Asked Questions about frito lay tv spot, 'share your favorite things' featuring anna kendrick
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SingerAuthorVoice actorFilm actorStage actor
Anna Kendrick/Professions
Watch the English version on YouTube shared by user Ad Archives. Please note that, as usual with commercials, some local versions are known to exist as well.
She rose to international fame after starring in the 2009 film Up in the Air, for which she received a nomination for the Academy Award for Best Supporting Actress. Kendrick has since starred in films such as the Pitch Perfect series, Trolls, and A Simple Favor.
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A jingle is a short song or tune used in advertising and for other commercial uses. Jingles are a form of sound branding. A jingle contains one or more hooks and meanings that explicitly promote the product or service being advertised, usually through the use of one or more advertising slogans.
Marketing ditties once had a distinctive, hokey sound, but today's advertisers have ditched them for standard pop songs. Most Americans can recite their share of jingles.
Due to the breakthrough success of his Aftermath Entertainment debut (good kid, m.A.A.d city), most people attribute Kendrick Lamar's discovery to fellow Compton legend Dr. Dre. But seven years before Dre's label came calling, Anthony "Top Dawg" Tiffith saw potential in a 16-year-old rapper by the name of K. Dot.
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Instrumental music is generally used as a “soundbed” for commercials with spoken words or voiceovers in the foreground. Other times it's useful for illustrating a humorous situation or somber scenario. The four most-watched commercials I analyzed possessed instrumental scores, two of which were used behind dialogue.
Advertisers use music in commercials to create an association between a piece of music that captures the viewer to make them associate those sounds with their brand. Another study shows that music in advertising is associated with long-term memory encoding.