Lincoln Spring Sales Event television commercial 2023

What the Lincoln Spring Sales Event TV commercial - Lighter Than Air is about.

The Lincoln Spring Sales Event TV spot known as 'Lighter Than Air' is a visually stunning advertisement that showcases the elegance and luxury of the vehicle brand. The ad begins with the Lincoln Aviator SUV, soaring through the sky like a bird, as if it were 'lighter than air.' This scene is accompanied by a soothing background music, which adds to the dream-like quality of the scene.

As the Lincoln Aviator continues to fly through the clouds, we are given glimpses of its luxurious interiors, featuring a panoramic sunroof and spacious cabin, which provides ample legroom for all the passengers. The TV spot draws attention to the advanced safety features of the vehicle such as the forward automatic emergency braking, which provides confidence to the driver.

The ad ends with the Lincoln Aviator SUV landing on a runway, its doors opening to invite viewers into the comfort and luxury of the car's interiors. The message of the commercial is that with the Lincoln brand, you can experience luxury and performance like never before; a surreal ride through the clouds and a comfortable and safe ride on the road.

Overall, the Lincoln Spring Sales Event TV spot is a visual masterpiece, showcasing the elegance, comfort, and safety that the Lincoln brand is known for. The striking visuals and soothing background music make for a memorable viewing experience, leaving viewers with a desire to own such a luxurious car.

Lincoln Spring Sales Event TV commercial - Lighter Than Air produced for Lincoln Motor Company was first shown on television on March 20, 2023.