We try harder Avis's slogan "We try harder" is a reflection of the company's dedication to providing excellent service and value to its customers. It is one of the most recognizable slogans in the car rental industry and has helped Avis to establish a reputation as a company that truly cares about its customers.

1946 - Avis is founded by Warren Avis at Willow Run Airport in Detroit with an $85,000 investment. This is the first car rental operation located at an airport. Soon after, facilities are opened at Miami Airport. 1953 - Franchise operations are begun in Europe, Canada and Mexico.

As a leading global provider of mobility solutions, Avis Budget Group operates three of the most recognized brands in the industry, including Avis, Budget and Zipcar. Avis is one of the world's largest car rental providers dedicated to expanding on-demand mobility solutions and personalizing the customer experience.

Avis Budget Group, Inc. Avis is owned by Avis Budget Group, Inc. (NASDAQ: CAR), which operates and licenses the brand throughout the world. Founded in 1946 by Warren Avis (who sold his interest in 1954), Avis was the first company to rent cars from airport locations.

Our Mission "We will ensure a stress-free car rental experience by providing superior services that cater to our customers' individual needs... always conveying the 'We Try Harder®' spirit with knowledge, caring and a passion for excellence."

1. Everything we do is driven by you: Ford.
2. The Power of Dreams: Honda.
3. The Best 4x4 by Far: Land Rover.
4. The Art of Performance: Jaguar.
5. We are not supercars, we are Lamborghini: Lamborghini.
6. There is no substitute: Porsche.
7. It's a Skoda, Honest: Skoda.
8. The Ultimate Driving Machine: BMW.

Our Mission "We will ensure a stress-free car rental experience by providing superior services that cater to our customers' individual needs... always conveying the 'We Try Harder®' spirit with knowledge, caring and a passion for excellence."

Award-winning car hire Supported by the recognition of numerous travel awards, Avis has established itself as a truly global car rental provider. We would like to say thank you to all the Avis employees worldwide whose hard work and dedication has made this journey possible.

Avis Preferred is free to join, and as a member, you'll earn Avis Preferred Points that can be used toward future rentals. Uniquely, you also have the option to earn miles and points with Avis' travel partners in lieu of Avis Preferred Points.

Avis Budget Group, Inc.

bird As a female given name in modern times, Avis is associated with the Latin avis, meaning "bird", although the spelling Avice is sometimes found.

(obsolete) advice; opinion; deliberation.