Kumon is a well-known education company that was founded by Toru Kumon in 1958 in Japan. The company operates in over 50 countries worldwide, offering personalized, supplementary learning programs in...
Kumon, a popular after-school learning program, recently released a new TV spot titled "Hard to Know: Save $50". The ad showcases the struggles that parents face when trying to determine the best way to help their children succeed academically.
The ad opens with a mother and daughter sitting at their kitchen table, the daughter looking frustrated as she tries to complete her homework. The mother comments that "it's hard to know what to do" when it comes to helping her daughter, to which the daughter responds that she is "just not getting it".
Cut to a scene of the mother sitting in front of her computer, searching for solutions. She comes across the Kumon website and learns about their personalized approach to learning that helps children master math and reading at their own pace.
The ad then goes on to highlight the benefits of Kumon, emphasizing that it has helped over 4 million children worldwide and offers a free trial to interested parents. Additionally, the ad promotes a limited-time offer to save $50 when signing up.
Overall, the Kumon TV Spot, "Hard to Know: Save $50" effectively communicates the struggles that parents face when it comes to their children's academic success and positions Kumon as a compelling solution. The ad is informative, engaging, and offers a clear call to action for interested parents.
Kumon TV commercial - Hard to Know: Save $50 produced for Kumon was first shown on television on January 17, 2021.
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