What the USAA TV commercial - Memorial Day: Sportsman Channel: Brian Cillessen is about.

The USAA TV spot titled 'Memorial Day: Sportsman Channel: Brian Cillessen' is a commercial that aired in honor of Memorial Day, which is a special day set aside to remember and honor all those who have sacrificed their lives while serving in the U.S. military. In this particular spot, USAA is highlighting the story of Brian Cillessen, who is a former Marine and an avid sportsman.

The commercial opens with breathtaking shots of Brian fishing on a calm river in the early morning, showcasing the beauty of nature and the joy that he derives from being outdoors. As he holds up a fish, his voiceover begins, talking about how he learned to appreciate the simple things in life during his time in the Marines. He talks about how his military training gave him the skills to be a better sportsman and how his love for fishing helped him cope with the challenges of combat.

The commercial then takes a somber turn as Brian talks about losing friends and comrades in battle and how Memorial Day serves as a reminder of their sacrifice. The camera shows footage of military funerals and the folded American flags being presented to the grieving families. Brian's voiceover continues, talking about how grateful he is for the sacrifices of those who gave their lives for our freedom, and how he feels a duty to honor their memory.

The commercial ends with a voiceover from USAA, thanking all those who have served and reminding viewers that USAA is committed to serving the military community and their families.

Overall, the USAA TV spot titled 'Memorial Day: Sportsman Channel: Brian Cillessen' is a poignant and heartfelt tribute to those who have sacrificed their lives for our freedom. The commercial emphasizes the importance of honoring their memory and serves as a reminder of the ongoing sacrifices made by the military community.

USAA TV commercial - Memorial Day: Sportsman Channel: Brian Cillessen produced for USAA was first shown on television on May 21, 2020.