What the Grammarly TV commercial - Engineering a Better Future for Girls is about.

In the Grammarly TV spot, 'Engineering a Better Future for Girls', we are introduced to a young girl named Paloma Nunez, who dreams of becoming an engineer. Paloma is already excelling in math and science, but she faces numerous challenges as a young girl with big dreams.

The commercial highlights the struggles that Paloma faces on a daily basis, from outdated views on gender roles to a lack of role models in her field of interest. Despite these obstacles, Paloma remains determined to succeed and break down the barriers that are holding her back.

Enter Grammarly, a digital writing assistant designed to help people improve their writing skills and achieve their goals. With the help of Grammarly, Paloma is able to combine her passion for engineering with her love for writing, using the platform to improve her communication skills and showcase her creativity.

The ad is a powerful call to action to support and encourage young girls like Paloma to pursue their dreams and break down the stereotypes that hold them back. It's also a tribute to the many women who have paved the way for girls like Paloma to succeed in male-dominated fields and achieve their dreams. As Grammarly notes, "We believe that when we empower girls to pursue their dreams, they'll empower us all to engineer a better future."

Grammarly TV commercial - Engineering a Better Future for Girls produced for Grammarly was first shown on television on February 18, 2019.