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DIRECTV NHL Center Ice TV commercial - Home Ice Advantage
DIRECTV

Overview DIRECTV is an American direct broadcast satellite service provider that has been in operation since 1994. It is currently a subsidiary of AT&T Inc. and offers a range of satellite and stream...

What the DIRECTV NHL Center Ice TV commercial - Home Ice Advantage is about.

DIRECTV NHL Center Ice TV commercial - Home Ice Advantage

DIRECTV NHL Center Ice is a premium sports package that gives hockey fans access to out-of-market games throughout the season. To promote this service, they aired a TV spot titled 'Home Ice Advantage.'

The ad features a series of hockey players walking through their respective cities, all the while wearing their team jerseys. They pass by different landmarks, including the Las Vegas Strip, the Golden Gate Bridge in San Francisco, and the Space Needle in Seattle. The players all seem at ease in these unfamiliar surroundings because they recognize that they have the "home ice advantage" thanks to DIRECTV NHL Center Ice, which lets them follow their favorite team's games no matter where they are.

As the players walk, they are also shown interacting with locals who are non-hockey fans. The locals seem oblivious to the players' presence, often just passing by without realizing who they are. This emphasizes the idea that, while hockey fans are deeply invested in the game, not everyone else is.

The commercial concludes with a voiceover stating that wherever anyone might be, they can always have their team's home ice advantage with DIRECTV NHL Center Ice. The ad effectively capitalizes on the loyalty and devotion fans feel toward their teams, making it clear that no matter where they are, they can always cheer their team on from the comfort of their homes.

DIRECTV NHL Center Ice TV commercial - Home Ice Advantage produced for DIRECTV was first shown on television on October 16, 2017.

Frequently Asked Questions about directv nhl center ice tv spot, 'home ice advantage'

NHL Center Ice games are broadcast on Ch. 769, you can see it in HD (if available) on Ch. 769-1. Most games on NHL CENTER ICE are available in HD. The actual number of games varies due to blackout restrictions and whether they are available to DIRECTV in HD.

NHL Center Ice is an out-of-market sports package distributed by most cable and satellite providers in the United States and Canada. The package allows its subscribers to see up to forty out-of-market National Hockey League games a week using local and national television networks.

NHL Center Ice ($69.99 a season) is an add-on you can purchase through most cable and satellite TV providers. However, for $40.00 more a year, ESPN+ ($109.99 a year) has 50 exclusive games and many other live sports.

One weird word of warning: NHL Center Ice is available as an add-on for a regular DirecTV satellite subscription but not as an add-on to DirecTV Stream.

What's the difference between NHL Center Ice and NHL TV? NHL.TV was the out-of-market streaming counterpart to NHL Center Ice in the U.S. But since ESPN+ now streams out-of-market NHL games, NHL.TV is no longer available for U.S.-based subscribers.

Some games won't be in your market. Due to local and national coverage licensing, you won't be able to see all of your team's games - unless you get NHL Center Ice to round out your TV package coverage.

NHL® Playoffs are a best of seven series. The home-ice advantage goes to the team with the higher seed and the games are played in a 2-2-1-1-1 format. This format means the team with the higher seed will host games one, two, five, and seven, while the lower seed will host games three, four and six.

On DIRECTV, NHL® CENTER ICE® games are broadcast on Ch. 769-785 and the NHL Network is on Ch. 215.

Does NHL Center Ice include all games? No, NHL Center Ice only includes out-of-market and NHL Network matchups. For every game, you'll need a TV plan that includes your regional sports network, national NHL channels like ABC, ESPN, TBS, and TNT, and an ESPN+ or Hulu subscription.

It may not feel like it after watching these playoffs so far, but in general playoff teams do usually perform better at home than they did during the regular season - though it does vary from season to season. Since 2008, home-ice advantage during the regular season has ranged anywhere between 52 to 57 percent.

Does NHL Center Ice include all games? No, NHL Center Ice only includes out-of-market and NHL Network matchups. For every game, you'll need a TV plan that includes your regional sports network, national NHL channels like ABC, ESPN, TBS, and TNT, and an ESPN+ or Hulu subscription.

The winners of these series advance to the Conference Finals and the two Conference Finals winners move on to the Stanley Cup Finals. In the first two rounds, the higher-seeded team has home-ice advantage (regardless of point record).

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Agenices

Agenices of the DIRECTV NHL Center Ice TV Spot, 'Home Ice Advantage'

DIRECTV NHL Center Ice TV commercial - Home Ice Advantage
Grey Global Group Inc.

Grey Global Group Inc. is a renowned advertising and marketing agency that was founded in 1917 by Lawrence Valenstein and Arthur Fatt. The company has its headquarters in New York City and has grown t...

DIRECTV NHL Center Ice TV commercial - Home Ice Advantage
Hearts & Science

Hearts & Science is a marketing agency that uses data-driven insights to create personalized and effective advertising campaigns. It was founded in 2016 by Scott Hagedorn, who previously served as the...

DIRECTV NHL Center Ice TV commercial - Home Ice Advantage
iCrossing

iCrossing is a global digital marketing agency that specializes in delivering business growth through its expertise in data-driven strategies, insights, and modern marketing solutions. The company was...

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DIRECTV NHL Center Ice
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