The partnership between Adidas and James Harden has been beneficial for both parties. In 2015, Harden signed a 13-year contract with the German company for up to $200 million. Over the past seven years, Harden has excelled on the court, and Adidas has ensured he looks good doing it.

Adidas James Harden's shoes are, in general, built like The Beard himself. His signature line with Adidas is well known for offering great performance with an edgy, innovative design that caters to versatile players that need a little bit of everything.

The short answer: In 2015 James Harden inked a 13 year deal with adidas worth $200 million. Back in 2015, Harden and his agent, Rob Pelinka negotiated a lucrative, 13 year deal between the superstar athlete and German sneaker giant.

John Hao 'I'm with you': James Harden sends support to MSU shooting victim. Philadelphia 76ers star guard James Harden sent several pairs of shoes, including a game-worn pair, and made a donation to the family of John Hao, one of the victims of the mass shooting at Michigan State University on Feb.

Which NBA players have a signature shoe deal with Adidas?

German sportswear designer Adidas (ADDDF) is known for its high-profile collaborations, both on and off the pitch. It boasts partnerships with superstars like Liverpool's Mo Salah, the NBA's James Harden and Steph Curry, former footballer David Beckham and PSG's Lionel Messi.

The biggest apparel brand in the world U.S.-based Nike is the world's leading brand in athletic footwear and apparel, and the world's most valuable clothing brand in general. Nike has a higher global revenue than its main competitors, adidas and Puma, put together.

It was a bold move by the folks at adidas, because there was no guarantee Harden would be allowed to make the transition. He was under contract with Nike, which had a clause in its deal that gave it the right to match any offer Harden received. But once Nike declined, Harden was all in with adidas.

Adidas laid out its vision for the Kobe line, which included sneakers and clothing. But the 23-year-old was uninterested. According to The Wall Street Journal, Bryant paid $8 million to get out of the remainder of his Adidas contract. Bryant's decision to leave Adidas changed the course of sneaker history.

Some of the more notable currently active players signed with Adidas include James Harden, Donovan Mitchell, Damian Lillard, Trae Young, Derrick Rose and Kristaps Porzingis. The German brand also had Zach LaVine on its books until his deal expired before the start of the 2021-22 NBA season.

Harden is heading toward NBA free agency this summer, but he is still in the middle of his lengthy adidas sneaker deal. In 2015, Harden signed a 15-year, $200 million contract with adidas. Since then, adidas has released seven installments of Harden's signature line.

The understandable concern for Harden, sources say, was that Philadelphia was preparing to offer him the kind of short-term, team-friendly contract that wouldn't come close to reflecting his stature in the league or the level of his current play (he averaged 21 points, a league-leading 10.7 assists and 6.1 rebounds in ...