What the Modelo TV commercial - Lucha por la herencia con Stipe Miocic is about.

In the thrilling new TV spot titled "Lucha por la herencia" (Fight for the Inheritance) featuring Stipe Miocic, Modelo brings the world of mixed martial arts to life in an unexpected way.

The commercial begins with a captivating scene set in an extravagant mansion. As the camera pans through a dimly lit hallway, we catch glimpses of trophies, belts, and precious artifacts adorning the walls. A sense of anticipation and rivalry fills the air as members of a prominent family gather in a grand room, awaiting the reading of an important will.

Suddenly, the doors swing open, and Stipe Miocic strides in, exuding confidence and determination. Dressed in his trademark fight gear, he gazes at the gathered family members with a fierce look in his eyes. The room falls silent as they realize the magnitude of what is about to take place.

As the legal representative begins to read the will, the tension mounts, and the stakes become clearer. The inheritance that hangs in the balance is not just material wealth, but the honor and legacy of the family. The grappling intensity between the family members mirrors the physical battles that Miocic himself faces in the octagon.

With each passing moment, the commercial captures the essence of a high-stakes fight. The energy builds, intensifying with each cut to Miocic's intense training sequences. Sweat drips down his brow as he pushes himself to the brink, showcasing his dedication and determination.

The climax of the commercial comes in the form of a dramatic showdown between Stipe Miocic and a formidable family member who challenges him for the inheritance. The scene transitions seamlessly from the luxurious mansion to the confines of an MMA cage. The clash of fists and the sound of bones connecting reverberate through the arena, symbolizing the ultimate fight for honor and the desire to be recognized as the true heir.

Modelo seamlessly weaves together the worlds of MMA and family inheritance, highlighting the passion and courage required in both arenas. The TV spot serves as a testament to the brand's commitment to excellence, bravery, and celebrating those who dare to push boundaries.

With "Lucha por la herencia," Modelo captures the essence of a thrilling and intense fight while staying true to its core values. The commercial invites viewers to embrace their own battles, both in and out of the ring, and demonstrates that greatness is earned through perseverance and the willingness to fight for what matters most.

Modelo TV commercial - Lucha por la herencia con Stipe Miocic produced for Modelo was first shown on television on February 27, 2019.