What the Idaho Potato TV commercial - Lost It Again is about.
The Idaho Potato TV Spot, "Lost It Again," is a whimsical and entertaining commercial that effectively promotes the quality and taste of Idaho potatoes. The commercial opens with a man frantically searching for his favorite Idaho potato, which he apparently lost. As he searches high and low for the elusive spud, he encounters a variety of wacky characters, including a cowboy and a group of schoolchildren, all of whom seem just as obsessed with Idaho potatoes as he is.
Throughout the commercial, the man's obsession with Idaho potatoes is portrayed in a playful and lighthearted way, which helps to make the product more appealing to viewers. As he scours the countryside in search of his lost potato, viewers are treated to stunning shots of Idaho's scenic landscape, further promoting the connection between the state and the quality of its potatoes.
Finally, after a series of misadventures, the man is reunited with his beloved potato, which he proceeds to savor in all its delicious glory. The commercial ends with the tagline, "Grown in Idaho, Famous Everywhere," which effectively reinforces the idea that Idaho potatoes are the gold standard when it comes to quality and taste.
Overall, the Idaho Potato TV Spot, "Lost It Again," is a fantastic example of effective marketing. It uses humor and whimsy to promote the quality and taste of Idaho potatoes, while also emphasizing the state's natural beauty. If you're a fan of potatoes (and really, who isn't?), then this commercial is sure to make you smile.
Idaho Potato TV commercial - Lost It Again produced for
Idaho Potato Commission
was first shown on television on October 19, 2016.
Frequently Asked Questions about idaho potato tv spot, 'lost it again'
Idaho's unique environment provides nearly perfect growing conditions for potatoes. The soil, clear clean water, clean air and climate in Idaho make potatoes superior to any potato grown anywhere else.
Very hot, dry and smoky conditions during the 2021 growing season cut down 25%-30% of yields across Idaho, said Russo, who added that smoke from wildfires in California and Colorado created cloud cover in Idaho and prohibited plants from getting adequate sun.
Coombs is perhaps best known as the face of Idaho potato growers in the Idaho Potato Commission's series of commercials that have run on national television the past 10 years.
"It's not a real potato, they don't make potatoes that big," said Gary. "It is made of fiberglass, has lasers and 10,000 LEDs and it is a cool thing to do, that is why we are here."
Russet potatoes are also known as Idaho potatoes in the United States.
“Idaho® potato” and the “Grown in Idaho®” seal are federally registered Certification Marks that belong to the Idaho Potato Commission (IPC). These Marks ensure that consumers are purchasing potatoes that have been grown in the state of Idaho.
Idaho is as well known for its potatoes, trout and precious stones as it is for its unspoiled, rugged landscapes.
The first potatoes grown in Idaho were planted in northern Idaho by Rev. Henry Spaulding. It was a successful crop but his missionary work was brought to an end by the Whitman massacre and the Spauldings were forced to leave in 1850. Potatoes again made their way to Idaho by way of Utah.
The $6 billion (2019 sales) business is still one of the world's biggest fry producers and has expanded into phosphate mining and fertilizers. Four Simplot family members are on the privately held company's board. J.R.'s son Scott is the chairman and previously served as chief executive.
Junius Groves
Junius Groves started life as an enslaved person in Kentucky. By the time of his death, he would be celebrated, by those fortunate enough to know his story, as an exemplary builder of community, and as the “Potato King” of Kansas and beyond.
Is it suited more for classic French fries or a mega-sized cheesy scalloped potato dish? We may never know. All jokes aside, the giant potato is real... well, it's not a real potato, it's the retired spokespotato of the Idaho Potato Commission's Big Idaho Potato Tour – and you can stay the night inside of it!
Snake River Plain
Almost one-third of the nation's potatoes are grown in the Snake River Plain, a belt of low-lying land that extends across southern Idaho. The eastern part of the Snake River Plain likely formed when the North American tectonic plate drifted over a hot spot in Earth's crust.
