Find out all about your favorite commercial!

Advertisers

Advertisers of the Stitch Fix TV Spot, 'Mateo and Kevin'

Stitch Fix TV commercial - Mateo and Kevin
Stitch Fix

Stitch Fix is a company that offers personalized styling services for men, women, and children. The company's main concept revolves around sending clothing and accessories directly to customers' doors...

What the Stitch Fix TV commercial - Mateo and Kevin is about.

Stitch Fix TV commercial - Mateo and Kevin

Title: Stitch Fix TV Spot: 'Mateo and Kevin'

Introduction:Stitch Fix, the popular online personal styling service, has captivated audiences with its heartwarming and relatable TV spots. One such advertisement, titled 'Mateo and Kevin,' tells a touching story that showcases the power of fashion to transcend boundaries and connect people from different walks of life. This TV spot touches the viewer's emotions through its genuine portrayal of friendship, self-expression, and the positive impact of personal style.

Synopsis:The TV spot opens with Mateo, an outgoing and fashion-forward teenager, flipping through his Stitch Fix box, overflowing with stylish clothing. Dressed in unique ensembles that reflect his vibrant personality, Mateo strides confidently through his high school hallway, turning heads and catching the eye of various students.

Amidst the bustling school atmosphere, Mateo's path intersects with Kevin, a shy and introverted student. Kevin's struggles with fitting in are evident as he watches the social dynamics unfold around him. Intrigued by Mateo's style and confidence, Kevin quietly admires him from a distance.

One day, after gathering his courage, Kevin approaches Mateo and compliments his outfit. Mateo is delighted by the unexpected conversation and humbly accepts the compliment. Recognizing Kevin's desire for self-expression, Mateo suggests that Kevin try Stitch Fix too, emphasizing the service's ability to customize clothing to reflect one's unique personality.

Encouraged by Mateo's support, Kevin signs up for Stitch Fix and eagerly awaits his first delivery. The TV spot then showcases Kevin's transformative journey, placing special emphasis on his newfound sense of confidence, as he adorns new stylish outfits tailored by Stitch Fix.

As Kevin continues to embrace his personal style, he gains visibility and recognition at school. The once-introverted Kevin blossoms into a more outgoing individual, forging new friendships and avenues for self-expression.

The ad concludes with a heartwarming scene where Mateo and Kevin, side by side in their fashionable Stitch Fix outfits, stand in a school hallway, surrounded by a diverse group of supportive classmates and friends. The TV spot subtly conveys the message that everyone deserves the opportunity to be seen, heard, and celebrated for their unique style and personality.

The Stitch Fix TV spot, 'Mateo and Kevin,' effectively utilizes storytelling to promote inclusivity, confidence, and self-expression. By showcasing the transformative power of personal style, the ad encourages viewers to embrace their individuality and embrace Stitch Fix's innovative service.

Conclusion:Through the heartwarming TV spot, 'Mateo and Kevin,' Stitch Fix beautifully portrays the impact personal style and self-expression can have in transforming lives. This compelling story resonates with viewers by showcasing the importance of acceptance, friendship, and the ability to be seen for who we truly are. By reinforcing the message that style knows no boundaries, Stitch Fix encourages viewers to embrace their unique identities unapologetically.

Stitch Fix TV commercial - Mateo and Kevin produced for Stitch Fix was first shown on television on March 10, 2019.

Frequently Asked Questions about stitch fix tv spot, 'mateo and kevin'

Our team of stylists discover the perfect pieces for women, men and kids - including styles for Maternity, Plus and Petites. Your personal stylist pairs with our fit technology to hand select and send clothing and accessories for your one-of-a-kind taste and price range.

Cambridge, Massachusetts, U.S. Stitch Fix

TypePublic
IndustryTechnology
FoundedFebruary 2011 in Cambridge, Massachusetts, U.S.
FoundersKatrina Lake Erin Morrison Flynn
HeadquartersOne Montgomery Tower, San Francisco, California, U.S.

Since it was first founded back in 2011, Stitch Fix has gone on to generate huge success. The company posted seven consecutive quarters of more than 20% growth in revenue since 2017 (which was the year it became a public company). It also saw sales in Q3 2019 grow 29% to reach $408.9 million.

Stitch Fix is a personal styling platform that delivers curated and personalized apparel and accessory items for women. Founded in 2011, the company is headquartered in San Francisco, California, United States.

The brand's current CEO, Elizabeth Spaulding, who joined the company as president in 2020 and took over as CEO in August 2021, will be stepping down effective immediately, Lake said. “I will be stepping in as interim CEO and leading the search process for our next CEO,” Lake said Thursday.

At Stitch Fix our business model is simple: We send you clothing and accessories we think you'll like; you keep the items you want and send the others back. We leverage data science to deliver personalization at scale, transcending traditional brick-and-mortar and e-commerce retail experiences.

'Lilo & Stitch' turns 20! Tia Carrere on how the film portrayed Hawaiian culture with 'authenticity' - Good Morning America.

(スティッチ!, Suticchi!) is a Japanese anime television series.

Basically, Stitch Fix promised something it could not deliver at any sort of scale. It's possible that at a high enough volume, some of the inventory costs would have been more manageable, but there was no easy (or likely possible) way to deliver personal service using AI.

Its decision came down to its ongoing strategy refocusing, initiated in a bid to improve efficiency and maintain profitability.

In an emailed statement for this story, Stitch Fix said that its “combination of human touch and data science is unique in the industry; we were the first retailer to hire a team of world-class data scientists to enable personal styling at scale and today we are still the only retailer that employs 1000s of style ...

Audience composition can reveal a site's current market share across various audiences. stitchfix.com's audience is 32.04% male and 67.96% female. The largest age group of visitors are 25 - 34 year olds.

Videos

Watch Stitch Fix TV Commercial, 'Mateo and Kevin'

We analyzed TV commercials placed on popular platforms and found the most relevant videos for you:

Actors

Actors who starred in Stitch Fix TV Spot, 'Mateo and Kevin'

Casey Ford Alexander photo
Products

Products Advertised

Stitch Fix Personal Styling Service
TV commercials

Similar commercials

Mack Weldon TV Spot, 'Most Comfortable Basics'
Cigna TV Spot, 'Toma control' con Carlos Ponce
XFINITY Latino TV Spot, 'Caso Cerrado'
Telemundo TV Spot, 'Learning is Succeeding' Featuring José Díaz Balart
Cigna TV Spot, 'Cuidar el auto' con Carlos Ponce
Mack Weldon TV Spot, 'Be More Comfortable'
Movimiento Hispano TV Spot, 'Register to Vote' Featuring Lin-Manuel Miranda
IKEA TV Spot, 'Holidays: What Makes Us Great' Song by Earthman
Vitaminwater TV Spot, 'Make it Big' Featuring Kevin Hart
Target TV Spot, 'For All the House Warmers' Song by Sam Smith
Movimiento Hispano TV Spot, '#VoteVote' Featuring Lin-Manuel Miranda
Cotton TV Spot, 'The Fabric of Emmy Rossum's Life'