“It's so moving.” The television advertisement, for the American Society for the Prevention of Cruelty to Animals, features heartbreaking photographs of dogs and cats scrolling across the screen while Sarah McLachlan, the Canadian singer-songwriter, croons the haunting song “Angel” in the background.

“Hello, I'm Sarah McLachlan,” she says, mocking herself as that's how she starts all ASPCA commercials. “For just dollars a day you can help helpless animals find shelter.” Busch guy interrupts her by cracking open a beer and boldly stating, “Wrong shelter Sarah. Also, that's a wolf.”

Eric BurdonAlan Price The Animals/Singers

Because humans have been shown to experience positive emotions for animals, marketers use them to stimulate a positive association between the animal and brand. Brand loyalty then results in increased market share and consumer trust in the brand. Thus, animals promote buying behavior.

A commercial producer is a professional who develops and creates commercials for advertising purposes. These professionals typically have excellent skills in creativity, film production and project management.

At its core, Animals is a song about obsession and possessiveness. The lyrics describe a man who's so in love with a woman that he's willing to do whatever it takes to be with her, even if it means stalking and obsessing over her.

John SteelAcoustic Drum KitMick GallagherDave RowberryKeyboard instrumentPete BartonDanny HandleyJohn E. Williamson The Animals/Members

Advertising has three main objectives: to inform, to persuade, and to remind. So, whenever you are creating an advert for your brand, make sure it services these three purposes.

Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement.

A TV spot is like an advert you see on television for services or products. It has a story, actors and a message and it aims to convince the viewer of the benefits of the product or service the advertiser is promoting.

A commercial is an advertisement for a business. Commercial activity is selling goods or services for profit. There's also commercial trading in the forward and futures markets, generally done for hedging purposes.

On Animals, Pink Floyd casts a scathing critique over contemporary Britain with a heightened dystopian vision of a society reduced to dogs, pigs, and sheep.