What the PlayStation Vue TV commercial - ABC: Guillermos Fitspiration is about.

Title: "Guillermo's Fitspiration: PlayStation Vue TV Spot"

Introduction:In a world filled with mundane and repetitive television commercials, PlayStation Vue breaks the mold with their captivating TV spot titled "ABC: Guillermo's Fitspiration." This energetic and inspiring advertisement showcases the immense potential of the PlayStation Vue platform while highlighting the personal journey of Guillermo, a charismatic individual seeking motivation and fitness inspiration.

Synopsis:As the commercial unfolds, we are introduced to Guillermo, a down-to-earth fitness enthusiast who is determined to overcome his daily workout routine challenges. With his favorite ABC shows as his source of motivation, Guillermo tunes into PlayStation Vue to enjoy live television and streaming content. PlayStation Vue's wide selection of programming, including popular ABC shows like "Dancing with the Stars" and "Grey's Anatomy," not only entertains Guillermo but inspires him to push his limits and pursue his fitness goals.

Scene 1: Inside Guillermo's Living RoomThe TV spot begins in Guillermo's cozy living room, depicting him in active wear, ready for a workout. He turns on his television and launches the PlayStation Vue app, transporting himself into a world of entertainment and inspiration.

Scene 2: The Dance FloorIn a seamless transition, we see Guillermo emerge onto a dance floor, surrounded by the mesmerizing glitz and glam of "Dancing with the Stars." Enthusiastically mimicking the dance moves on the screen, he taps into his inner performer, exhibiting a newfound confidence and vitality.

Scene 3: A Hospital SettingTransitioning once again, the commercial shifts to a gripping scene from "Grey's Anatomy." As Guillermo watches the intense surgical drama unfold, he feels a surge of determination. Inspired by the resilience and dedication of the show's characters, Guillermo channels that energy into his workout routine, pushing himself harder than ever before.

Scene 4: Guillermo's TransformationThe commercial culminates in a breathtaking transformation. We witness Guillermo's physical and mental growth, from someone who is uncertain about their fitness journey to a determined individual brimming with self-assurance and confidence. As the camera pans out, we see Guillermo standing tall, embodying the very essence of PlayStation Vue's "Guillermo's Fitspiration" campaign.

Conclusion:PlayStation Vue's TV spot, "ABC: Guillermo's Fitspiration," throws conventional advertising norms out the window with its innovative approach. By intertwining television entertainment with personal growth and self-improvement, PlayStation Vue appeals to the viewers' aspirations, showing them that the platform not only caters to their entertainment needs but can also inspire them in unexpected ways. This creative campaign highlights the power of media, reminding us that television can be more than just mindless consumption but a catalyst for personal transformation. With PlayStation Vue, the possibilities for growth and inspiration are endless.

PlayStation Vue TV commercial - ABC: Guillermos Fitspiration produced for PlayStation Vue was first shown on television on September 3, 2018.