Sign up to track 1,009 nationally aired TV ad campaigns for Target. In the past 30 days, Target has had 8,669 airings and earned an airing rank of #70 with a spend ranking of #31 as compared to all other advertisers.

In May, Target faced criticism and calls for boycotts for its displays and products tied to Pride Month, the annual celebration for the L.G.B.T.Q. community. Those opposed to the displays had posted themselves entering Target stores and calling out Pride-related children's clothing and greeting cards.

In 2022, Procter & Gamble spent 746 million U.S. dollars on advertising on cable TV in the United States. The company ranked as the leading advertiser on cable TV networks in the country. The Walt Disney Company came second with ad expenditures of 485 million dollars.

On June 10, 2023, several hoax bomb threats appeared to have been made against Target in multiple states, causing several evacuations. Police did not find any suspicious or harmful items, but are working with the FBI to try to identify the senders. The police have not identified who was behind the hoax threats.

Target's mounting struggles go deeper than theft Target's business has struggled for more than a year with company-specific challenges, including a glut of unsold inventory, backlash to its Pride merchandise collection and a pullback in consumer spending on discretionary items such as apparel and home goods.

In the United States, a 30-second commercial spot on a popular prime-time TV show can cost about $100,000. However, in some European countries, it costs less than $10,000. Depending on the market, the average cost of a 30-second TV advertisement will be around $8,000.

Not surprisingly, commercial cost will vary based on length. If a station can sell a 30-second ad for $1000, they may choose to sell two 15-second spots for $500 each. Although it is typical for longer commercials to cost more than shorter ones, it is not always the case that the cost-per-second is the same.

Target's challenges continued in the most recent three-month period. Total revenue dropped about 5% from $26.04 billion a year ago. Comparable sales, a key metric that tracks sales online and at stores open at least 13 months, declined 5.4%.

PITTSBURG, Calif. - Retail giant Target on Tuesday announced it will shut down three Bay Area stores, saying rampant theft and organized retail crime were making it unsafe for its workers and customers and creating a business environment that was not sustainable.

Overall, the cost of producing a commercial can run from as little as $1,000 if you are using stock photography and a simple voice-over, to upwards of hundreds of thousands of dollars if you need to have multiple cameras, hire union actors and filmmakers and are looking for a final look that reflects high production ...

Not surprisingly, commercial cost will vary based on length. If a station can sell a 30-second ad for $1000, they may choose to sell two 15-second spots for $500 each. Although it is typical for longer commercials to cost more than shorter ones, it is not always the case that the cost-per-second is the same.

Depending on the complexity of the shoot and the editing required, production costs for a 30-second ad may range from $1,000 to more than $50,000. Broadcasting costs, however, make up the bulk of the price, averaging just under $105,000 for a 30-second commercial on network television.