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Advertisers of the 2015 Dodge Challenger TV Spot, 'Dodge Brothers: Ballroom'

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom
Dodge

Dodge is an iconic American automobile manufacturer known for producing high-performance vehicles. With a rich history dating back to its founding in 1900, Dodge has become synonymous with power, spee...

What the 2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom is about.

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom

In the world of automotive advertising, few campaigns have captured the essence of a brand quite like the 2015 Dodge Challenger TV spot titled 'Dodge Brothers: Ballroom'. This commercial, which aired during the 2015 Super Bowl, not only showcased the power and allure of the Dodge Challenger, but also paid homage to the brand's rich heritage.

The commercial begins with a scene straight out of the roaring 1920s. The camera pans across a grand ballroom filled with elegantly dressed men and women engaged in lively conversation and dancing. Suddenly, the room falls into a hushed silence as a spotlight illuminates two men making their way through the crowd. These two men are none other than the legendary Dodge brothers, John and Horace, who founded the Dodge automobile company back in 1914.

As the crowd marvels at the presence of these automotive pioneers, the music transitions into a modern, electrifying remix, symbolizing the fusion of the classic and the contemporary. The Dodge brothers, dressed in their customary suits, seamlessly shed their traditional attire to reveal sleek, modern outfits. This transformation signifies the evolution of the Dodge brand over the years, leading up to the introduction of the 2015 Dodge Challenger.

With a single nod of their heads, the historic ballroom floor seamlessly transforms into a modern racetrack. The scene shifts from elegant ballroom dances to thrilling, adrenaline-fueled car racing. The Dodge Challenger comes roaring onto the track, its engine growling with power while the crowd watches in awe.

The commercial's masterful editing showcases the unparalleled performance of the Dodge Challenger, demonstrating its exceptional speed, agility, and handling. The camera captures every detail, from the aggressive body lines to the rumble of the exhaust, all while paying tribute to the brand's heritage.

Throughout the spot, snippets of historical black and white footage intercut with the modern racing scenes, creating a compelling juxtaposition of past and present. This serves to highlight how Dodge's legacy of speed and innovation transcends time, resonating with both the brand's long-standing enthusiasts and a new generation of performance car enthusiasts.

As the commercial reaches its climax, the Dodge brothers, suspended in time, raise their champagne glasses in a toast to the next generation of Dodge challengers. The screen fades to black, leaving a lasting impression on viewers and cementing the Dodge brand's commitment to pushing boundaries and embracing the future while honoring its iconic past.

In summary, the 2015 Dodge Challenger TV spot, 'Dodge Brothers: Ballroom', captures the essence of the Dodge brand through a riveting blend of past and present. Its homage to the brand's heritage, combined with the powerful portrayal of the Dodge Challenger, makes it a memorable and captivating commercial that will continue to resonate with car enthusiasts for years to come.

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom produced for Dodge was first shown on television on October 2, 2014.

Song from commercial 2015 Dodge Challenger TV Spot, 'Dodge Brothers: Ballroom'

Princess Crocodile is a song performed by the musical duo Gry & FM Einheit. It was released in 2000 and is featured on their album "Public Recording." The song combines elements of indie and electronic music, with Gry Bagien providing the vocals and FM Einheit contributing to the music composition.

The lyrics of "Princess Crocodile" are filled with imagery and metaphors. The song speaks of seeing and experiencing everything through one's senses, and questioning whether it is possible to hide from the truth. It has a unique and poetic quality to it, creating a captivating atmosphere for the listener.

Gry is an indie/electronic music band featuring Danish female singer Gry Bagien and German musician FM Einheit ), who was previously a member of the renowned band Einstürzende Neubauten. The duo released several albums together, including "Princess Crocodile" in 2000. Their music is known for its experimental and eclectic nature, combining various genres and influences.

Overall, "Princess Crocodile" by F.M. Einheit & Gry is a captivating and thought-provoking song that showcases the duo's artistic vision and musical talent.

Videos

Watch 2015 Dodge Challenger TV Commercial, 'Dodge Brothers: Ballroom'

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Actors

Actors who starred in 2015 Dodge Challenger TV Spot, 'Dodge Brothers: Ballroom'

Caitlin Muelder photo
Joe Coffey photo
Kandis Mak photo
Sarah Blades photo
Tyler Bryan photo
Agenices

Agenices of the 2015 Dodge Challenger TV Spot, 'Dodge Brothers: Ballroom'

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom
SapientNitro

SapientNitro is a digital transformation and marketing consultancy that was acquired by Publicis Groupe, a global advertising and communications company, in 2014. It is now a part of the Publicis Sapi...

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom
Starcom

Starcom is a world-renowned media communications agency that specializes in harnessing the power of media , technology, and data to create engaging and effective advertising campaigns. The company was...

2015 Dodge Challenger TV commercial - Dodge Brothers: Ballroom
Wieden+Kennedy

Wieden+Kennedy is a globally renowned creative advertising agency with its headquarters in Portland, Oregon. The company was founded in 1982 by two individuals by the name Dan Wieden and David Kennedy...

Products

Products Advertised

2015 Dodge Challenger
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