Tommy John is a company that offers comfortable and functional underwear for men and women. Founded in 2008 by Tom Patterson, the brand focuses on providing the perfect fit and premium quality underwe...
Tommy John, a popular clothing brand that specializes in men and women's undergarments, recently launched a spring sale campaign that features a TV spot with the tagline 'Confidence.' What's most notable about the ad is its catchy and upbeat soundtrack, 'Confidence,' by Bobby Saint.
The ad opens with a man wearing a Tommy John undershirt and boxer briefs walking down the street confidently, looking at his reflection in storefront windows. The camera zooms in on him as the upbeat music starts to play, and he begins to strut his stuff.
As the music builds, the man walks through various scenes of people going about their daily activities, but his confidence remains undiminished. In one shot, he walks past a group of men who laugh at him, but he doesn't let that faze him. Instead, he simply stares them down with a newfound sense of self-assurance.
The ad concludes with the tagline, "Get the comfort you deserve with Tommy John," and the message is clear: when you wear Tommy John underwear, you feel confident and invincible, no matter what situation you face.
Overall, Tommy John's spring sale campaign is a clever and effective way to showcase the brand's commitment to comfort and quality. With the addition of Bobby Saint's vibrant and empowering soundtrack, the campaign stands out from the crowd and leaves an indelible impression on viewers.
Tommy John Spring Sale TV commercial - Confidence produced for Tommy John was first shown on television on March 26, 2023.
Bobby Saint's "Feeling Good" Song"Feeling Good" is a song by Barbados-born musician and songwriter Bobby Saint. The song was released in 2022 and is available on various music platforms including Spotify and Boomplay. The upbeat song has a carefree and happy mood, and it features ambient sounds and claps. The song has been featured in various TV shows and commercials, including a Tommy John TV spot. The instrumental version of the song is also available for licensing. Bobby Saint has also collaborated with PLS&TY on the song "Ride or Die".
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