Busch Light Super Bowl 2023 TV commercial - Shelter
Advertisers
Advertisers of the Busch Light Super Bowl 2023 TV Spot, 'Shelter' Featuring Sarah McLachlan
Busch Beer
Busch Beer is an American beer brand that has been quenching the thirst of beer enthusiasts since 1955. Founded by Adolphus Busch, the company has grown to become one of the most recognized and belove...
What the Busch Light Super Bowl 2023 TV commercial - Shelter is about.
The Busch Light Super Bowl 2023 TV spot titled 'Shelter' is a heartwarming commercial that features Sarah McLachlan's voice in the background. The commercial opens with an old yellow school bus where a stray dog has made his home. The dog is seen laying down in the bus, curling up and resting, appearing lonely and disconnected from the outside world.
As Sarah McLachlan's 'Angel' plays in the background, a group of friends is seen enjoying their time outdoors, fishing, boating, playing football, and having a good time. They notice the stray dog and become determined to give him the love and care he deserves. The group of friends disappears, and the commercial cuts to them repairing the school bus and turning it into a comfortable and safe shelter for the dog. They add a bed, blanket, and even some toys to make the dog feel at home.
The commercial ends with the group of friends happily walking away, leaving the dog with a newly renovated shelter and a better shot at a happy life. The Busch Light logo and tagline 'For the Great Outdoors' conclude the commercial.
Overall, the 'Shelter' commercial is an emotionally-driven, feel-good spot that speaks to the love and care that we can provide to the animals in need in the outdoors. The use of McLachlan's 'Angel' amplifies the emotional impact of the ad and encourages viewers to get involved in their communities to help make a difference.
Busch Light Super Bowl 2023 TV commercial - Shelter produced for Busch Beer was first shown on television on January 29, 2023.
Song from commercial Busch Light Super Bowl 2023 TV Spot, 'Shelter' Featuring Sarah McLachlan
"Angel" is a song by Canadian singer-songwriter Sarah McLachlan. It was first released on her fourth studio album, *Surfacing*, in 1997. The song gained significant popularity when it was released as the album's fourth and final single in September 1998.
Inspiration and MeaningMcLachlan wrote "Angel" about the struggles of a drug addict ). The song uses the symbol of an angel to represent the drugs the addict repeatedly gives in to. The lyrics convey a sense of pain and the desire to escape from the difficulties of life through substance abuse, often with tragic consequences.
The inspiration for the song came when McLachlan read a Rolling Stone article about Jonathan Melvoin , the keyboard player from the band Smashing Pumpkins, who died from a drug overdose. This article deeply affected McLachlan and led her to reflect on the destructive power of addiction.
Commercial Success and Awards"Angel" became one of Sarah McLachlan's most well-known and beloved songs. It reached number four on the Billboard Hot 100 chart in the United States and became a top 10 hit in several other countries. The song's popularity was further boosted by its inclusion in various TV shows, commercials, and films.
In addition to its commercial success, "Angel" received critical acclaim and earned McLachlan numerous awards and nominations. It won the Juno Award for Single of the Year in 1999 and earned McLachlan two Grammy Awards, including Best Female Pop Vocal Performance.
Legacy and Impact"Angel" has had a lasting impact on listeners and continues to resonate with audiences around the world. Its emotional depth and introspective lyrics have made it a powerful anthem for those struggling with addiction or facing difficult times. The song's haunting melodies, combined with McLachlan's soulful vocals, contribute to its enduring popularity.
"Angel" remains one of Sarah McLachlan's signature songs and has become an important part of her discography. Its themes of redemption, hope, and the human struggle have touched the hearts of many, solidifying its status as a timeless classic.
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Agenices of the Busch Light Super Bowl 2023 TV Spot, 'Shelter' Featuring Sarah McLachlan
The Martin Agency
The Martin Agency is a full-service advertising agency based in Richmond, Virginia, United States. The company was founded in 1965 by David Martin and has since grown to become one of the leading adve...
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