Applebee's is an American restaurant chain that was founded in 1980 by Bill and T.J. Palmer. The restaurant first opened its doors in Decatur, Georgia, and has since grown to become a popular dining d...
The popular restaurant chain Applebee's has recently launched a new TV spot promoting their 2 for $20 Menu deal, and it's making waves among their customers.
The ad, titled "He's Going for the Knockout!" features a father-son duo sharing a meal at an Applebee's restaurant. The son, a young wrestler, is gearing up for an important match, and is visibly nervous about the outcome. The father tries to ease his son's worries by reassuring him that he's got this and calls on the power of their favorite meal deal.
The ad shows the duo enjoying a delicious meal of their choice from Applebee's 2 for $20 menu, consisting of two entrees and an appetizer to share. As their meal progresses, the father continues to motivate his son, telling him that he needs to go all out and give it his best shot to win the match.
With the father's words of encouragement and the power of the 2 for $20 menu, the young wrestler gains the confidence he needs to give it his all in the ring. As the ad comes to a close, the son successfully pins his opponent down and triumphantly looks towards his father, who nods in approval.
The ad is visually appealing and captures the essence of family bonding over good food, while encouraging individuals to strive for their best. By creating an emotional association between their 2 for $20 menu and the feeling of overcoming a challenge, Applebee's hopes to draw a wider audience to try out their meals and make memories with their loved ones.
Applebees 2 for $20 Menu TV commercial - Hes Going for the Knockout! produced for Applebee's was first shown on television on February 24, 2014.
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