Boar's Head Brand was established in the New York City area in 1905. Dissatisfied with the quality of hams available, our founder Frank Brunckhorst set out to craft products of uncompromising standards by using only the finest ingredients.

At Boar's Head, we are committed to providing the highest quality delicatessen products. Nothing less. We use only the finest ingredients: whole muscle beef, pork and poultry, and spices sourced from around the globe. That's why Boar's Head has been the deli brand you can trust for over 115 years.

Alongside those bologna and salami oblongs, signs shout the Boar's Head slogan: “Compromise elsewhere.”

Sarasota, FL Boar's Head Provisions Company, Inc., headquartered in Sarasota, FL, manufactures and distributes specialty deli meats, cheeses, and condiments to restaurants, grocers and delicatessens.

Celtic and Anglo-Saxon helmets bearing boar-head crests have been found in a number of places; the crests were supposed to give protection to the warrior. Beowulf, in the Anglo-Saxon epic bearing his name, went into battle with a boar-head standard which was symbolic of his power as a leader.

In medieval England the ferocious boar was the sovereign of the forest, a menace to man, and a symbol of evil. The presentation of the boar's head at Christmas signified triumph of the Christ Child over sin.

For deli meat aficionados, the Boar's Head symbol hanging over a deli counter is a symbol of quality. The company has a history that dates back more than a century, and it was founded by a man who wanted to make better ham than he could buy from other sources.

A brief history of the Boar's Head Festival In medieval England, Christians considered the wild boar to be a ferocious beast and a symbol for evil. They adapted the Roman feast custom of serving a boar's head on a platter to represent the triumph of the Christ child over evil.

Many 'Blue Boars' were originally called White Boars, and heraldic reference to the arms of the Yorkist king, Richard III. After his defeat at Bosworth in 1485, signs bearing his symbol were hastily repainted to show a blue boar, used by the Lancastrian Earl of Oxford.

First, Boar's Head is a premium brand that is known for its high-quality, all-natural deli meats and cheeses. This reputation for excellence means that Boar's Head can command higher prices for its products and that in turn means that the company has higher operating costs.

triumph over evil The presentation of the boar's head at Christmas symbolized triumph over evil. The Church endowed this custom with symbolic meaning, transforming it to the worship of God, and the triumph of Christ over evil.

jamón ibérico While most Spanish ham, of course, is serrano (originally referring to mountain ham but later adopted as an all-embracing generic term), the country is also home to what I believe (sorry, Italy) to be the best ham in the world: jamón ibérico.