Golfsmith was a company that specialized in golf equipment and supplies. The company was founded in 1967 and quickly grew to become one of the largest golf retailers in the United States. Golfsmith op...
Title: A Little Discount - Golfsmith TV Spot
Introduction:In the realm of sports advertising, the Golfsmith TV Spot titled "A Little Discount" stands out as an attention-grabbing and entertaining commercial. This spot, created by Golfsmith, a renowned sporting goods retailer, embodies creativity, humor, and a touch of daringness. The commercial offers a glimpse into the world of golf, showcasing the passion, dedication, and an unexpected twist that sets it apart from the conventional golf advertisements. Let's dive into the details of this engaging spot.
The Setting:The TV spot begins on a pristine golf course, surrounded by lush green fairways, magnificent trees, and swaying grass. The scene captures the essence of a typical golf course, complete with carefully manicured holes and players engrossed in their game. The magnificent backdrop sets the stage for the unfolding drama.
The Plot:As the camera pans across the golf course, we catch a glimpse of the main character - a middle-aged, slightly out-of-shape golfer, played by a well-known comedian. Clad in golf attire that might be a tad too snug, he stands out amongst the more traditional players. His infectious smile and endearing charm immediately capture your attention, making you wonder what role he will play in this commercial.
The Unexpected Twist:As the golfer prepares for a crucial putt, a voiceover cuts in, announcing a limited-time offer: "Visit Golfsmith now and receive a little discount." Suddenly, the entire atmosphere shifts. The golf course transforms into a vibrant, surreal playground, with flashing lights, pulsating music, and wild party vibes. Startled, the golfers around him stop mid-swing and watch in awe as the world of competition is turned upside down.
The Dance Off:In a daring twist, the main character breaks into an impressive dance routine, clearly delighting in the newfound energy and excitement. He is joined by an eclectic group of dancers, who have mysteriously assembled on the golf course. Together, they showcase their impressive moves, blending the elegance of golf with the lightning-fast footwork of dance.
The Finale:Just as the dance reaches its climax, the scene smoothly transitions back to reality. The disco lights dim, the music fades away, and the golfers around the main character return to their game, their faces etched with confusion, amusement, and perhaps a hint of envy.
Closing Message:The commercial wraps up with the tagline, "Experience golf like never before, and receive a little discount at Golfsmith." The screen fades to black, leaving viewers with a sense of exhilaration and curiosity, eager to visit Golfsmith for their own unforgettable golfing experience.
Conclusion:The Golfsmith TV Spot, "A Little Discount," breaks the mold of conventional golf advertisements by infusing humor, entertainment, and unexpected twists. It captures the essence of the sport, brings a fresh perspective, and showcases Golfsmith as a brand that embraces creativity and offers exciting experiences. By leveraging the element of surprise coupled with a touch of daringness and outstanding choreography, this commercial has left golf enthusiasts and casual viewers alike eagerly anticipating their next visit to Golfsmith.
Golfsmith TV commercial - A Little Discount produced for Golfsmith was first shown on television on June 5, 2016.
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