The company was founded some 125 years ago by Henry John Heinz, the son of a German immigrant. It has been selling ketchup since 1876. Legend has it that Henry John Heinz invented ketchup by adapting a Chinese recipe for so-called Cat Sup, a thick sauce made from tomatoes, special seasoning and starch.

A Brand for Everyone Ketchup is not reserved for those with a certain socioeconomic status or gender or age. Everyone uses ketchup, and Heinz made itself a brand for everyone. Just take a glance at Heinz's ads. They show a wide variety of people of different ages, genders, professions, and more.

The reason for "57" is unclear. Heinz said he chose "5" because it was his lucky number and the number "7" was his wife's lucky number. However, Heinz also said the number "7" was selected specifically because of the "psychological influence of that figure and of its enduring significance to people of all ages".

By stating “No one grows ketchup like Heinz” they are stating that their ketchup uses natural and fresh ingredients, unlike many competing brands. In this way Heinz is stating that their product is one of the best tomato sauces.

Ketchup may have entered the English language from the Malay word kicap (pronounced [kitʃap], sometimes spelled kecap or ketjap). Originally meaning 'soy sauce', the word itself derives from the Chinese terms. In Indonesian cuisine, which is similar to Malay, the term kecap refers to fermented savory sauces.

However, in 2013 Heinz was acquired by a new company with a new CEO, Bernado Hees. Hees was the former CEO of Burger King, McDonald's fast food rival. Because of Hees' history with Burger King, McDonald's decided to end its 40-year partnership with Heinz and produce its own ketchup instead.

Since many of the Heinz products are condiments, they are often positioned as a great supplement to people's favourite food, which without Heinz would not taste the same (e.g., “Wiener Stampede” campaign). Ketchup is the flagship Heinz product.

Wal-Mart Stores Inc., our largest customer, represented approximately 20% of our net sales.

horticulturist James Mease American horticulturist James Mease created the first known recipe for tomato ketchup in 1812. His version of sauce included brandy but lacked regular vinegar and sugar. Soon, many tomato-based ketchup recipes appeared in Europe and the USA. Yet, many of them contained previous additions, like oysters or anchovies.

Trusted since 1869, the makers of the original heinz 57 sauce bring you a new premium sauce just for steaks.

03/5How ketchup evolved! It was finally in 1812, when an American named James Mease created a version of tomato based ketchup. It was believed that tomato was an aphrodisiac food as it was known as love apple, this recipe too had traces of alcohol.

Ketchup has a strong flavor that can overpower the flavor of foods dipped into it and it doesn't enhance the flavor of every food. Ketchup is not a universal condiment, though some folk treat it as one, and that's why it shouldn't be abused.