About Beats AudioBeats Audio, also known as Beats by Dre, is a leading audio brand that was founded in 2006 by Dr. Dre (Andre Young) and Jimmy Iovine. The company gained popularity for its high-qualit...
In 2014, Beats by Dr. Dre released a TV commercial featuring two of the biggest names in hip-hop music, Kendrick Lamar and Dr. Dre. The commercial was created to promote the company's newest addition to their portable speaker line, the Beats Pill XL.
The commercial opens with Kendrick Lamar sitting in front of a graffiti backdrop, furiously writing down lyrics in his notebook. As he finishes up, he walks over to a small stage where Dr. Dre is sitting behind a set of turntables. The two exchange a nod, and Kendrick starts performing his latest track, "The Recipe."
As he raps, the camera pans out to show the Beats Pill XL speaker blasting out the song's bass-heavy beats. The camera then shows a close-up of the speaker, showing off its small size and sleek design. The commercial ends with Kendrick walking off stage, and Dr. Dre nodding in approval.
The commercial was a huge success and helped cement the Beats Pill XL's reputation as one of the top portable speakers on the market. The combination of Kendrick Lamar's raw talent and Dr. Dre's background as a world-renowned producer made for a powerful advertisement that resonated with music fans across the world.
Overall, the Beats Pill XL TV commercial featuring Kendrick Lamar and Dr. Dre was a prime example of how a well-executed advertising campaign can help solidify a brand's place in the market. It showcased the power of the Beats brand and introduced a new product in a way that was exciting, engaging, and memorable.
Beats Pill XL TV Commercial produced for Beats Audio was first shown on television on January 22, 2014.
Overview"Pyrex (It's Alive)" is a song by Dr. Dre featuring Kendrick Lamar, which was initially released in a commercial for Beats By Dre in 2013. The full version of the song leaked in May 2023, nearly a decade after its debut.
HistoryThe song was first heard in a commercial for Beats By Dre, which featured Dr. Dre and Kendrick Lamar working on music in the studio. Fans were excited about the song and eagerly awaited its release, but it never officially dropped. In May 2023, the full version of the song leaked online, much to the delight of fans.
ProductionThe song was produced by Dr. Dre, who is known for his work as a producer and rapper. The beat features a dark and ominous piano riff, with Kendrick Lamar delivering intense lyrics over the top.
LyricsThe song's lyrics are focused on the themes of power, fame, and success. Kendrick Lamar raps about his rise to fame and the challenges that come with it, while also touching on the impact of material possessions and the desire for more. The chorus features the repeated line "It's alive," which serves as a mantra for the song's themes.
ReceptionFans of both Dr. Dre and Kendrick Lamar were excited about the leaked version of the song, with many praising the track's production and lyrics. The song has been described as a highlight of both artists' careers and an example of their creative chemistry.
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