Discover Neom television commercial 2021 - What If We Re-Imagined Energy?

What the Discover Neom TV commercial - What If We Re-Imagined Energy? is about.

The Discover Neom TV Spot titled "What If We Re-Imagined Energy?" is a captivating advertisement that challenges viewers to think about the future of energy and how we can reimagine it. The commercial uses the upbeat and energetic song "Right Here, Right Now" by Fatboy Slim to create an exciting and optimistic tone.

The ad opens with a view of an idyllic desert landscape, and a voiceover begins by asking, "What if we reimagined energy?" The camera then pans to show a futuristic city that is powered by sustainable energy sources like wind turbines and solar panels. The ad features a diverse cast of characters including children, workers, and families enjoying the benefits of the clean energy.

As the music builds with the catchy chorus, the ad showcases the various sources of energy and the technology that powers them. It showcases how Neom is transforming the future of energy by harnessing technology and harnessing renewable energy sources. The commercial closes with the tagline, "discover Neom: the world's most ambitious project" and an invitation to learn more about the city of the future.

The use of Fatboy Slim's "Right Here, Right Now" is a perfect choice for the Discover Neom TV Spot. The song's upbeat tempo and lyrics perfectly complement the positive and optimistic message of the advertisement. It creates a sense of excitement and energy that captures the viewer's attention and makes them interested in learning more about Neom's vision for the future.

Overall, the Discover Neom TV Spot is a well-executed advertisement that challenges viewers to imagine a world with clean, sustainable energy. The creative use of music and visuals helps to convey an important message in an engaging and memorable way.

Discover Neom TV commercial - What If We Re-Imagined Energy? produced for Discover Neom was first shown on television on January 13, 2021.

Song from commercial Discover Neom TV Spot, 'What If We Re-Imagined Energy?' Song by Fatboy Slim

"Right Here, Right Now" by Fatboy Slim

"Right Here, Right Now" is a song by British DJ and musician Fatboy Slim, also known as Norman Cook. It was released as a single in 1999 and is featured on his second studio album "You've Come a Long Way , Baby". The song became one of his most popular and successful tracks, reaching No. 2 on the UK Singles Chart and becoming an international dance hit.

The song features a repeating string melody that was sampled from the James Gang song "Ashes , the Rain & I", as well as a sample of Angela Bassett's voice saying "This is your life ), right here, right now!" from the film Strange Days ). The song has been remixed and sampled in various forms over the years, and has been featured in films, TV shows, and video games.

In recent years, "Right Here, Right Now" has been used by Fatboy Slim as a tribute to environmental activist Greta Thunberg, with the song's title and lyrics being altered to reference her message of climate change awareness. The song remains a popular and iconic dance track and is considered one of Fatboy Slim's best-known works.