What the Covercraft TV commercial - Preserve and Protect is about.

Covercraft is an American company that specializes in manufacturing high-quality car covers and other protective accessories for a wide range of vehicles. In their TV spot, "Preserve and Protect," they highlight their commitment to helping people preserve and protect their cars with their top-of-the-line products.

The commercial opens with a sleek, high-performance car rolling down a highway. The camera zooms in on its shining paint job and the precision of its exterior, emphasizing its beauty and power. As the car pulls into a garage, a voice-over begins, saying, "You worked hard to get that car just right, and now it's time to preserve and protect it."

The video then cuts to shots of Covercraft's car covers being fitted to a range of different vehicles, including cars, trucks, and SUVs. The covers are shown being pulled over the vehicles like protective blankets, with the voice-over emphasizing the importance of keeping a car safe from the elements.

Throughout the commercial, the emphasis is on the quality and durability of Covercraft's products, with shots of the covers being tested under extreme weather conditions. The voice-over talks about how Covercraft's car covers provide protection against everything from rain and snow to harmful UV rays and animal droppings.

As the commercial comes to a close, the camera shows a beautiful car parked under a Covercraft cover in a garage. The voice-over concludes, "At Covercraft, we've got you covered. Visit our website today and see how we can help you preserve and protect your ride."

Overall, the Covercraft TV spot, "Preserve and Protect" does an excellent job of showcasing the company's commitment to quality and its exceptional range of protective products. By emphasizing the importance of keeping a car safe from environmental hazards, and showcasing the practical applications of their car covers, the ad makes a compelling case for choosing Covercraft's products to help preserve and protect your vehicle.

Covercraft TV commercial - Preserve and Protect produced for Covercraft was first shown on television on September 24, 2018.