Progresso Soup is a well-known American brand of canned soup that has been on the market for over 100 years. The company is headquartered in Minneapolis, Minnesota, and is a subsidiary of General Mill...
The Progresso Heart Healthy TV Spot, 'Art Class' is a touching and inspiring commercial that aims to promote heart-healthy eating habits by featuring heartwarming scenes that showcase the connection between food and art.
The commercial opens with a group of elderly people sitting in an art class, each one holding their painting tools and paper. As the teacher encourages them to paint their feelings about life and love, the scene soon shifts to a heart-shaped bowl of Progresso soup.
Throughout the commercial, the art class scenes alternate with shots of delectable and healthy meals being cooked and served, highlighting the ingredients in Progresso's heart-healthy soups.
The voice-over explains that the soup is made with wholesome ingredients such as chicken broth, vegetables, and lean proteins that help improve heart health. The message is clear; by making healthy food choices like Progresso soup, you take care of your heart and overall health.
The commercial ends with the art class participants admiring each other's impressive artwork, all created from emotions that they felt inside. The message is clear, just like art, food is a vital expression of emotions and taking care of our bodies is essential.
Overall, Progresso Heart Healthy TV Spot, 'Art Class' is a well-crafted and heart-warming commercial that not only promotes heart-healthy eating habits but takes a creative approach by linking food and art in an emotional and memorable way.
Progresso Heart Healthy TV commercial - Art Class produced for Progresso Soup was first shown on television on September 1, 2013.
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