SKECHERS is a renowned footwear company that has made a name for itself in the fashion industry. Established in 1992, SKECHERS has become one of the leading global lifestyle footwear brands known for...
SKECHERS Work Footwear is a brand that offers protective footwear for those who work in demanding environments. Their latest TV spot highlights the durability and safety of their work shoes, which are designed to protect workers in hazardous situations.
The ad starts with a close-up of a worker's feet stepping into a pair of SKECHERS Work Footwear shoes. The camera zooms out to reveal the worker wearing full work attire, ready to start their day. The ad then shows different scenes of workers in various work environments, such as a construction site, factory, and warehouse.
Throughout the ad, the workers are shown in action, with close-ups of their feet in SKECHERS shoes. The shoes are designed with safety features such as steel-toe caps, slip-resistant soles, and electrical hazard protection. The ad emphasizes that SKECHERS work shoes provide the necessary protection for workers to carry out their tasks with peace of mind.
The commercial ends with the tagline 'Calzado de protección' (Protective footwear) and the SKECHERS logo. This TV spot effectively communicates the message that SKECHERS Work Footwear provides the right shoes for workers to tackle challenging and dangerous work environments.
SKECHERS Work Footwear TV commercial - Calzado de protección produced for SKECHERS was first shown on television on June 3, 2015.
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