Hyundai Motor Company, often referred to as Hyundai Motors, is a global automobile manufacturer headquartered in Seoul, South Korea. It is one of the largest automotive manufacturers in the world and...
The 2018 Hyundai Santa Fe Sport TV spot, 'Life Stages' [T2] showcased the versatility of the SUV as it accompanies a family through their various life stages. The advertisement aimed to highlight how the car could be useful for families at any stage of their life, from a young couple starting their life together to empty nesters taking a trip with their grown children.
The commercial opens with a young couple moving into their first home, with the Santa Fe Sport parked in their driveway. The car is then seen carrying a family with young children, and later, teenagers heading off to college. As the car follows the family around, the interior of the vehicle is showcased, highlighting its spacious design, comfortable seats, and advanced features.
The advertisement concludes with the car in the driveway of an older couple, showing their journey from being young parents to empty nesters. The Santa Fe Sport is then seen on a road trip, with the couple enjoying their newfound freedom. The tagline "Just because your life changes, your ride doesn't have to" encapsulate the central message of the advertisement, emphasizing the versatility of the Santa Fe Sport as a car that can change along with the various stages of a family's life.
Overall, the 2018 Hyundai Santa Fe Sport TV spot, 'Life Stages' [T2] was a heartwarming advertisement that showed how the car could be a part of a family's journey through different stages of life, making it a dependable and versatile vehicle for every family.
2018 Hyundai Santa Fe Sport TV commercial - Life Stages produced for Hyundai was first shown on television on February 26, 2018.
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Innocean is a global marketing communication company that was founded in 2005. It primarily manages the marketing communication of the Hyundai Motor Company and has 31 offices in 16 countries. Innocea...