Hotels.com is a globally recognized online accommodation booking platform that has revolutionized the way people find and book hotels. As one of the leading online travel agencies, Hotels.com offers a...
Hotels.com has released a new TV spot titled "Great Outdoors," and it is both amusing and persuading viewers to choose hotels.com for their next vacation booking. The ad begins with a family of four camping in the wilderness while experiencing all the typical outdoor inconveniences like bugs and bad weather. As they're about to suffer through another unbearable night under the stars, the father whips out his phone and logs onto hotels.com.
As soon as he starts scrolling, an elegant glass dome appears around their campsite, which automatically repels the mosquitoes and provides a luxurious hotel room setting with air conditioning, plush beds, and a flat-screen TV. Suddenly, a bellhop appears, announcing the family's complimentary breakfast, and the scene cuts to the parents savoring fresh coffee and pastries.
The TV spot is humorous and creative, highlighting the outdoorsy types that want to get a great experience while still enjoying the comforts of hotels, all from one centralized reservation platform, Hotels.com. It's an excellent example of a well-executed advertisement that hammers home the simplicity and ease of the services that they offer.
In conclusion, this Hotels.com TV spot, "Great Outdoors," is both entertaining and engaging, and it's an excellent example of how ads can be used to market to various types of prospective travelers.
Hotels.com TV commercial - Great Outdoors produced for Hotels.com was first shown on television on May 12, 2013.
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