IntroductionMorgan Stanley is a leading global financial services firm that provides a wide range of financial products, services, and expertise to individuals, businesses, institutions and government...
Morgan Stanley TV Spot, 'Anthem' Song by Found Objects: A Revolutionary Collaboration
In a world permeated by financial uncertainty, Morgan Stanley, a global leader in wealth management and investment banking, unveils a groundbreaking television spot that captures the essence of their brand. Titled "Anthem," this innovative ad redefines the power of collaboration and boasts a truly mesmerizing soundtrack composed entirely of "found objects."
As the ad begins, viewers are immediately captivated by a visually striking sequence that features a diverse ensemble of artists passionately creating music using a range of unconventional objects, such as car parts, kitchen utensils, and even office supplies. This captivating visual representation serves as a metaphor for the collaborative partnerships cultivated by Morgan Stanley to navigate the complex financial landscape.
The anthem of the spot, which further amplifies its impact, is expertly composed using the sounds generated from these found objects. The disparate clangs, clangors, and rattles intertwine harmoniously, forming a symphony that symbolizes the power of collective efforts working towards a common goal. This "Anthem" effortlessly conveys the message that Morgan Stanley thrives on embracing diversity, thinking creatively, and tapping into the unique talents of their clients and employees.
Throughout the ad, we witness the incredible transformation that takes place when seemingly disconnected elements unite and create something extraordinary. The visual narrative shifts back and forth between the artists, illustrating their individual stories of struggle, innovation, and ultimately, triumph. It showcases their remarkable ability to transform unconventional materials into dynamic melodies and harmonies, mirroring the financial solutions that Morgan Stanley crafts for their clients.
The "Anthem" TV spot serves as a testament to Morgan Stanley's commitment to fostering collaboration and innovation in an ever-changing world. It showcases the company's belief in the power of diversity, the strength in partnerships, and the ability to find inspiration in unexpected places. As the ad draws to a close, it leaves viewers with a profound sense of hope and the realization that together, we can overcome any challenge, be it in the realm of finances or in life.
This powerful TV spot, accompanied by the unforgettable "found objects" soundtrack, resonates with audiences on a deeply emotional level, inspiring them to explore new possibilities, push boundaries, and embrace the power of collaboration. Morgan Stanley's "Anthem" is not just an ad; it's a transformative experience, reminding us all that greatness lies within each of us, waiting to be unlocked through the art of collaboration.
Morgan Stanley TV commercial - Anthem produced for Morgan Stanley was first shown on television on June 16, 2013.
"Made For Commercial - Found Objects" is a song that was used in a TV spot for Merrill Lynch. The financial advisers at Merrill Lynch have created innovative solutions , and this song by Found Objects accompanies their commercial. Found Objects is a music production company that has gained recognition for its award-winning music and has been listed among Inc.'s 5000 fastest-growing privately-held companies.
While I couldn't find specific details about the song "Made For Commercial - Found Objects," it is likely that this song was created specifically for the Merrill Lynch TV spot. Found Objects is known for producing original music projects, and their work includes projects such as "Seize the Awkward's We Can Talk About It" and Ad Council's "Tear the..." They have also received accolades for their work, including Clio Awards and Cannes Lions.
If you are looking for more information about the song itself, such as its composition or lyrics, it may be best to reach out to Found Objects directly or try to find more specific details about the Merrill Lynch TV spot in which the song was used.
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