Choice Hotels is a well-known hotel company that has been in operation for over 80 years. It is one of the largest hotel companies in the world and has built a portfolio of diverse brands. The company...
Choice Hotels' TV Spot 'Badda Book Pitch' is a hilarious and eye-catching advertisement that showcases the sheer convenience and ease of booking a hotel room through choicehotels.com. The ad features a young businessman who attempts to pitch his revolutionary app 'Badda Book' to various investors. However, he is constantly interrupted by the sound of people using the Choice Hotels app to book their hotel rooms with ease.
The ad starts with the eager entrepreneur pitching his app to a potential investor, but as he delivers his spiel, a ringing sound interrupts him and everyone in the room starts booking their hotels. This scenario repeats itself several times throughout the ad, with the businessman being constantly upstaged by the ease of booking through Choice Hotels.
The ad brilliantly showcases the key advantage of using the Choice Hotels app - it's quicker and easier than any other method of booking a hotel room. The ad cleverly uses humor to emphasize this point, with the businessman's increasingly desperate reactions to the interruptions providing for some laugh-out-loud moments.
The Choice Hotels' TV Spot 'Badda Book Pitch' is the perfect example of how to create a successful and engaging commercial. It's funny, memorable, and most importantly, leaves a lasting impression in the minds of its viewers. With its light-hearted tone and clever marketing strategy, it's no surprise that the ad was a huge hit with audiences.
Choice Hotels TV commercial - Badda Book Pitch produced for Choice Hotels was first shown on television on February 19, 2017.
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