Aaron's is a popular American lease-to-own retailer that offers a wide variety of products for its customers. The company was founded in 1955 by R. Charles Loudermilk Sr. in Atlanta, Georgia and is he...
Aaron's TV spot ‘Own It’ featuring Brian Vickers is an exciting and inspiring TV commercial that showcases the message of empowerment and owning one's dreams.
The ad begins with a shot of a young boy playing with a toy race-car, gazing up at the TV with a glint in his eye. We then see Brian Vickers, a popular NASCAR driver, walking through a garage, putting on his helmet and getting ready for a race. The narrator explains that Aaron’s has been helping people own their dreams, whether it's a car, a TV, or even a racing experience like the one Brian Vickers is about to have.
As the race begins, we see Vickers racing around the track in his sleek car, showcasing the excitement and adrenaline of the sport. The young boy from earlier is watching the race on his TV and we see the excitement in his eyes. As the commercial comes to a close, we hear the narrator once again, declaring that with Aaron’s, “You have the power to own it – whatever your it may be.”
This TV spot is an excellent example of effective marketing, as it showcases both the thrill of owning a dream, as well as the real-world benefit of working with Aaron's to make those big dreams a reality. The imagery used in the ad is particularly effective, drawing the viewer in and creating a sense of excitement and anticipation, whether they're dreaming of owning a race-car, a TV, or something entirely different.
Overall, Aaron's TV spot ‘Own It’ featuring Brian Vickers is a must-see for anyone looking for a bit of inspiration and motivation to chase their dreams. It's an excellent example of how effective marketing can both energize and motivate its viewers.
Aarons TV commercial - Own It produced for Aaron's was first shown on television on April 6, 2014.
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