What the RAINN TV commercial - Wardrobe is about.

The RAINN (Rape, Abuse & Incest National Network) TV Spot titled 'Wardrobe' is a powerful and emotional advertisement that sheds light on the issue of sexual assault. The TV Spot effectively creates a connection with the viewer by using a relatable concept - a woman choosing what to wear for the day.

The advertisement starts with a woman standing in front of her closet, browsing through her clothes, with a voiceover playing in the background. The voiceover starts off seemingly innocent, talking about the everyday decisions that women make, such as choosing their outfit. However, the mood of the TV Spot quickly changes when the voiceover begins to describe how, for some women, choosing what to wear for the day also includes deciding how much of their body they want to expose, in order to avoid unwanted attention.

As the voiceover continues, the woman in the commercial slowly puts on layers of clothing in an effort to protect herself. This is the point where the viewer realizes that this isn't just an ordinary clothing commercial, but rather a powerful message about the reality of sexual assault. The TV Spot ends with the woman locking her door, leaving the viewer with a clear and powerful message: sexual assault is not the victim's fault.

Overall, the RAINN TV Spot titled 'Wardrobe' is a moving and captivating advertisement that raises awareness about the serious issue of sexual assault, and encourages viewers to understand that it's never the victim's fault.

RAINN TV commercial - Wardrobe produced for Rape, Abuse & Incest National Network was first shown on television on February 5, 2018.