Mazda - Company OverviewMazda Motor Corporation is a Japanese multinational automaker that manufactures a variety of vehicles with a focus on producing cars that are fun to drive. The company was foun...
Mazda Drive for Good is a charitable event held annually by Mazda North American Operations, where they partner with non-profit organizations across the United States to donate one hour of their time to a worthy cause for every new Mazda vehicle sold or leased during the event period. One of their most significant partners is St. Jude Children's Research Hospital, and every year, they work together to help raise awareness and funds for childhood cancer research.
The TV spot for the Mazda Drive for Good Event is centered around the inspiring work of St. Jude Children's Research Hospital. The commercial starts with a child, wearing a wig and a hospital gown, playing a video game while sitting in a hospital bed. We see the child's parents standing nearby, looking worried and helpless. Next, we see a Mazda vehicle driving towards the hospital, followed by a group of Mazda employees and volunteers, all wearing Drive for Good t-shirts.
The Mazda team enters the hospital and starts interacting with the St. Jude staff, who are helping to care for the child. They play games, read books, and even spend time with the parents, offering them words of encouragement and support.
The commercial then shifts its focus to the partnership between Mazda and St. Jude, showing how their joint efforts help fight childhood cancer. We see images of different Mazda vehicles driving through city streets, with the voiceover explaining how the company will donate one-hour worth of their time for every new Mazda vehicle sold or leased.
The Mazda Drive for Good Event TV spot closes with a heartfelt plea for viewers to join the cause and do their part in helping St. Jude Children's Research Hospital. It's a powerful and emotional message that drives home the importance of this annual charity event and the incredible work being done by Mazda and St. Jude to make a difference in the fight against childhood cancer.
Mazda Drive for Good Event TV commercial - St. Jude Childrens Research Hospital produced for Mazda was first shown on television on November 20, 2014.
"Home" by Phillip Phillips"Home" is a song by American singer-songwriter Phillip Phillips, released as his debut single after winning the eleventh season of the reality TV competition American Idol in 2012. The song was co-written by Drew Pearson and Greg Holden and produced by Drew Pearson ). It was released on May 23, 2012, and debuted at number ten on the Billboard Hot 100 chart.
Background and InspirationThe song was chosen as Phillip Phillips' coronation song after his win on American Idol. The tune is an upbeat, acoustic-driven song that features a stomping beat and catchy "oh-oh-oh" hooks. The song's lyrics encourage the listener to find a place they can call home, even when things get tough. The song became an instant hit and has been used in several movies, TV shows, and commercials.
Commercial Success"Home" was a commercial success, reaching the top ten on several charts, including the Billboard Hot 100, Adult Top 40, and Hot AC/Adult Contemporary charts. It was also used as the theme song for the 2012 U.S. Women's Gymnastics Olympic team and received widespread exposure during NBC's coverage of the games. The song has been certified quadruple platinum by the Recording Industry Association of America (RIAA) for selling over four million copies in the United States.
Music VideoThe music video for "Home" was released on August 2, 2012, and was directed by Joseph Toman. It features a mix of live performance footage and scenes of Phillips traveling across the country, including shots of him performing in small towns and on the streets. The video was shot in a documentary-style and reflects the song's themes of finding a sense of belonging.
In summary, "Home" by Phillip Phillips is an upbeat, acoustic-driven song that encourages listeners to find a place they can call home, even when things get tough. The song became an instant hit and has been used in several movies, TV shows, and commercials. It was also used as the theme song for the 2012 U.S. Women's Gymnastics Olympic team and received widespread exposure during NBC's coverage of the games.
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