Garnier is a renowned name in the world of hair care and beauty products. With a rich history that dates back to its establishment in 1904, the company has established itself as a global leader in the...
Title: Garnier Fructis Sleek & Shine TV Spot: 'Combatir el frizz' con la canción de Lizzo
Introduction:In the ever-evolving world of hair care, Garnier Fructis has always been at the forefront of innovation, constantly revolutionizing the way we think about hair care products. With their latest TV spot, Garnier Fructis introduces their powerful Sleek & Shine formula, designed to combat frizz and give you the sleek, shiny hair you've always dreamed of. But what sets this commercial apart is the infectious energy brought by none other than Lizzo, the talented artist known for her fierce performances and empowering anthems.
The Scene:The ad opens with a vibrant burst of color, showcasing Lizzo in all her confident glory, her signature style exuding positivity and self-love. As the camera zooms in, we see Lizzo holding a bottle of Garnier Fructis Sleek & Shine shampoo in her hand. With a mischievous smile, she winks at the camera, ready to take us on a hair care journey like never before.
The Beat:As the catchy beats of Lizzo's hit song "Good as Hell" fill the air, the energy in the room becomes electric. This powerful anthem perfectly complements the vibe that Garnier Fructis aims to capture – a celebration of embracing one's natural beauty and feeling incredible about it. The lyrics of the song become the unofficial theme for the Sleek & Shine campaign, resonating with viewers on a personal level.
Transforming Hair:The commercial seamlessly transitions to a series of shots showing men and women of all hair types struggling with frizzy, unruly hair. But as Lizzo's empowering lyrics fill the air, we witness their transformations – their hair becoming more manageable, silky, and, above all, shiny. Garnier Fructis Sleek & Shine proves that it can truly combat even the most stubborn frizz, boosting confidence and leaving people with impeccably styled hair.
Celebrating Individuality:Throughout the TV spot, diversity takes center stage. Different hair textures, colors, and styles are showcased, reinforcing the brand's commitment to inclusivity and celebrating individuality. From curly to straight, afros to braids, Garnier Fructis Sleek & Shine proves that beautiful hair comes in all shapes and sizes, and it can be just as vibrant and lively as the person wearing it.
Conclusion:Garnier Fructis' Sleek & Shine TV spot featuring Lizzo and her empowering anthem is a celebration of feeling confident in your own skin and hair. With its transformative formula, the commercial promises to combat frizz and provide sleek, shiny hair that commands attention. Through the powerful combination of Lizzo's infectious energy and Garnier Fructis' commitment to individuality, this TV spot aims to inspire viewers to embrace their uniqueness and feel as good as they look. So, get ready to combat the frizz and rock your best hair days with Garnier Fructis Sleek & Shine!
Garnier Fructis Sleek & Shine TV commercial - Combatir el frizz canción de Lizzo produced for Garnier (Hair Care) was first shown on television on November 1, 2021.
"Good As Hell" by Lizzo
"Good As Hell" is a song by American singer and rapper Lizzo. It was first released in 2016 as a single for the soundtrack of the film "Barbershop: The Next Cut", but gained popularity in 2019 after it was re-released and included on Lizzo's third studio album "Cuz I Love You". The song was written by Lizzo and Ricky Reed.
Lyrics and Meaning
The song's lyrics are about self-love and confidence, with Lizzo encouraging listeners to embrace their own beauty and worth. The chorus includes the catchy lines "I do my hair toss, check my nails / Baby, how you feelin'? Feelin' good as hell", which have become a popular phrase and meme on social media.
Reception and Awards
The song has received critical acclaim and was a commercial success, reaching the top 5 on the Billboard Hot 100 chart and earning Lizzo her first-ever number one hit on the chart. It has also been certified platinum in multiple countries, including the United States, Canada, and Australia. The music video for the song has over 200 million views on YouTube as of August 2023.
In 2019, Billboard included "Good as Hell" on their list of the Top 10 Lizzo songs , saying "the song's message of self-love mixed with a melody that will worm its way into your head for days is a winning combination." The song also won the award for Top Selling Song at the 2020 Billboard Music Awards.
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