Sign up to track 29 nationally aired TV ad campaigns for Dollar General. In the past 30 days, Dollar General has had 164 airings and earned an airing rank of #1,724 with a spend ranking of #2,388 as compared to all other advertisers.

Dollar Tree: More items that cost around $1 Even before the sky-high inflation of recent years, that idea had started to become unfeasible -- Dollar General pulled away from the $1 price point decades ago. This means it now has a wider range of products at budget prices, even though things often cost more than $1.

Numerator found that Dollar General's typical shopper is an older worker with a high-school education who lives in a two-person household in a rural area and earns less than $40,000 per year. The typical shopper tends to be white, but the store is also popular with Black customers.

The first Dollar General store opened in Springfield, Ky. on June 1, 1955, and the concept was simple – no item in the store would cost more than one dollar. The idea became a huge success and other stores owned by J.L. Turner and his son Cal Turner Sr.

Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee. As of October 2, 2023, Dollar General operates 19,414 stores in the continental United States and Mexico.

We deliver a smarter, easier shopping solution accessible to more consumers. Our goal is to provide our customers a better life and our employees opportunity and a great working environment. Dollar General stands for convenience, quality brands and low prices.

Dollar General can attract customers beyond the low-income customer segments because its inventory includes value items from national brands that aren't necessarily at the strict $1 price point, allowing it to also attract higher-income customers.

They say the company is failing to take basic precautions to prevent violence in its stores. Since 2014, there have been 49 people killed and 172 people injured at Dollar General stores, according to data from non-profit group Gun Violence Archive.

Dollar General operates about 19,000 stores in the US, 2,700 of which focus on fresh groceries. DG Markets stock produce, meat, and other foods that aren't typically found in dollar stores. I visited a DG Market and found the selection limited and the prices higher than grocery stores.

the US Dollar General Corp (Dollar General) is a retailer that operates discount stores in the US. It offers various products including consumables, seasonal products, home products, and apparel.

convenience, quality brands and low prices Dollar General stands for convenience, quality brands and low prices. Dollar General's stores aim to make shopping a hassle-free experience. We design small, neighborhood stores with carefully -edited merchandise assortments to make shopping simpler.

We strive to make shopping hassle-free and convenient with easy-to-shop stores and deliver everyday low prices on frequently-needed items including food, snacks, health and beauty aids, cleaning supplies, basic apparel, housewares, seasonal items, paper products and much more from America's most-trusted brands and ...