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Advertisers of the Peloton TV Spot, 'Get After It' Song by Jay-Z

Peloton TV commercial - Get After It
Peloton

Peloton is a well-known company that is revolutionizing the fitness industry with its innovative approach to home workout equipment and virtual fitness classes. Founded in 2012, Peloton has quickly ga...

What the Peloton TV commercial - Get After It is about.

Peloton TV commercial - Get After It

Peloton TV Spot, 'Get After It' Song by Jay-Z

The Peloton TV spot, aptly titled "Get After It," captivates viewers with its energetic visuals and the pulsating beats of Jay-Z's iconic song. This advertisement encapsulates the essence of Peloton's commitment to empowering individuals to push their limits and achieve their fitness goals.

As the commercial begins, the screen comes to life with a montage of inspiring scenes. We see people from all walks of life, representing various age groups and fitness levels, engaging in intense workouts on Peloton's state-of-the-art fitness equipment. Their determination and focus are palpable, reflecting the brand's ethos of motivation and self-improvement.

Simultaneously, Jay-Z's empowering anthem sets the tone, filling the airwaves with its energetic rhythm. The music acts as a catalyst, propelling the advert forward and instilling a sense of drive and ambition in the audience. The lyrics encourage listeners to chase their dreams relentlessly and to embrace the challenges that come their way.

The ad beautifully captures Peloton's commitment to inclusivity and community. Individuals engage in virtual exercise classes, connecting with instructors and fellow Peloton members from all corners of the world. Whether it's indoor cycling, strength training, or yoga, Peloton offers an extensive range of workout options to cater to every fitness preference, ensuring that anyone can "get after it."

The visuals feature diverse individuals, showcasing the brand's dedication to representing and supporting all its users. The commercial also highlights the seamless integration of technology and fitness, emphasizing Peloton's ability to bring the gym experience directly into people's homes. Through a combination of immersive content and intuitive technology, Peloton enhances the at-home workout experience by providing personalized guidance and real-time metrics.

As the commercial reaches its climax, the energy swells. The screen showcases individuals pushing their limits, sweat glistening on their brows, and determination etched on their faces. The scenes seamlessly transition between different workouts, representing the wide variety of options available on the Peloton platform. From high-intensity interval training to calming yoga sessions, Peloton's versatility caters to every fitness journey.

The Peloton TV spot, "Get After It," captures the essence of the brand's commitment to empowering individuals and fostering a sense of community. From the invigorating visuals to the pulsating beats of Jay-Z's anthem, this advertisement serves as a powerful reminder that no matter who you are or where you come from, Peloton is there to support and inspire you on your fitness journey. So, grab your Peloton and get after it today!

Peloton TV commercial - Get After It produced for Peloton was first shown on television on December 26, 2018.

Song from commercial Peloton TV Spot, 'Get After It' Song by Jay-Z

"On to the Next One" - Jay-Z

"On to the Next One" is a song by American rapper Jay-Z , released as the fourth single from his eleventh studio album , The Blueprint 3, on his Roc Nation label in 2009. The song features vocals from producer Swizz Beatz and was produced by Swizz Beatz and Timbaland.

Meaning and Reception

The song's lyrics revolve around Jay-Z's desire to move on from his past and focus on the future, with lines like "I move forward, the only direction / Can't be scared to fail, search and perfection" and "I don't know what they want from me / It's like the more money we come across / The more problems we see". The song received generally positive reviews from critics and peaked at #37 on the Billboard Hot 100 and #5 on the Hot R&B/Hip-Hop Songs chart.

Samples

"On to the Next One" samples the orchestral hit from the video game Mortal Kombat , as well as the live version of "D.A.N.C.E." by Justice.

Music Video

The music video for the song was directed by Sam Brown and was noted for its use of black and white imagery and surrealistic visuals. The video features Jay-Z and Swizz Beatz performing the song in various settings, including an abandoned warehouse and a room filled with taxidermied animals.

Overall, "On to the Next One" is a popular and well-regarded song from Jay-Z's discography, known for its catchy beat and introspective lyrics.

Frequently Asked Questions about peloton tv spot, 'get after it' song by jay-z

They mount their Peloton stationary bikes and pedal away to the beat of Jay-Z's "On to the Next One," not beholden to resolutions, end goals or awards ceremonies. The company urges everybody to ask themselves how far they are willing to go.

Developed with Stink Studios, 'Peloton. Anyone. Anywhere' is a short film that brings forward the brand's new fitness offerings for all ages, levels and walks of life. In the film, people of all ages, sizes and fitness levels work out wherever they are, be it at their home gyms or in their communities.

Headquartered in New York City, Peloton Music is a discovery resource for new artists and songs. This platform also provides the opportunity for Peloton Members to re-discover music they love.

You can watch the ad via YouTube. The secondary spot featuring Jon and Hannah follows the same format, and you can view the video via YouTube. The song used in the 2022 Peloton Holiday commercial is Big Shaq's “Mans Not Hot”. You can listen to the original song/video here.

Peloton is a bonafide fitness phenomenon - it has a million impassioned users to whom its bikes and original streaming workouts are a way of life, making it much more than a company that sells exercise equipment, though it does that too.

Headquartered in New York City, Peloton Music is a discovery resource for new artists and songs. This platform also provides the opportunity for Peloton Members to re-discover music they love.

Peloton Interactive was founded in January 2012. "Peloton" is a cycling term, meaning a large group of riders bunched together. The company raised $400,000 in seed money in February 2012 and another $3.5 million in December 2012. Peloton sold its first bike on Kickstarter in 2013 with an early bird price tag of $1,500.

Peloton's Top 50 Songs of 2021

  • “The Business” – Tiesto.
  • “Smells Like Teen Spirit” – Nirvana.
  • “Gonna Make You Sweat (Everybody Dance Now)” – C & C Music Factory.
  • “INDUSTRY BABY” – Lil Nas X, Jack Harlow.
  • “Eye of the Tiger” – Survivor.
  • “Bad Habits” – Ed Sheeran.
  • “Wannabe” – Spice Girls.
  • “Hold On” – Justin Bieber.

Peloton Interactive was founded in January 2012. "Peloton" is a cycling term, meaning a large group of riders bunched together. The company raised $400,000 in seed money in February 2012 and another $3.5 million in December 2012. Peloton sold its first bike on Kickstarter in 2013 with an early bird price tag of $1,500.

Takeaway. The Peloton Bike has been a popular in-home exercise bike for many years now. Its upbeat instructors and large rider community make it a good match for some people, but if you're only looking to ride occasionally, it might be more than you need.

Peloton is often credited with kick-starting the trend of connected fitness: streamed, on-demand home workouts that aim to replicate a traditional studio experience, including live group workouts, the ability to follow a favorite instructor, and a built-in community, but without the stress of scheduling and commuting.

Peloton is a bonafide fitness phenomenon - it has a million impassioned users to whom its bikes and original streaming workouts are a way of life, making it much more than a company that sells exercise equipment, though it does that too.

Videos

Watch Peloton TV Commercial, 'Get After It'

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Actors

Actors who starred in Peloton TV Spot, 'Get After It' Song by Jay-Z

Drew Schrum photo
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