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Rolex TV commercial - Stories of Perpetual Excellence
Rolex

Rolex: The Legacy of Timekeeping ExcellenceFounded in 1905 by Hans Wilsdorf and Alfred Davis, Rolex is a renowned luxury watch brand that has redefined the art of timekeeping. With their commitment to...

What the Rolex TV commercial - Stories of Perpetual Excellence is about.

Rolex TV commercial - Stories of Perpetual Excellence

Title: Rolex TV Spot, 'Stories of Perpetual Excellence' Featuring Tiger Woods and Phil Mickelson

Introduction:Rolex, the renowned luxury watchmaker, has released a captivating TV spot titled 'Stories of Perpetual Excellence.' This commercial highlights the exceptional journeys of two golf legends, Tiger Woods and Phil Mickelson. Filled with moments of determination, triumph, and resilience, the ad celebrates their unwavering commitment to excellence and the timeless precision of Rolex timepieces. Let us dive into the world of Rolex and these two iconic athletes, as we explore their stories of perpetual excellence.

Paragraph 1:The TV spot opens with a breathtaking panoramic view of a golf course at dawn, capturing the allure and elegance of the sport. As the camera zooms in, we are introduced to Tiger Woods, whose silhouette stands against a radiant sunrise. Woods' story unfolds on-screen, showcasing his early days as a prodigious young golfer, his rise to global stardom, and his triumphant victories throughout his career.

Paragraph 2:Next, the spotlight shifts to Phil Mickelson, capturing his journey with inspiring imagery. We witness Mickelson's dedication and perseverance as he tackles various golf courses, battling against adversity and pushing his limits. The commercial artfully portrays the passion and focus that have defined Mickelson's illustrious career.

Paragraph 3:Throughout the TV spot, Rolex timepieces are showcased, symbolizing the precision and reliability needed to conquer any challenge that comes their way. The watches act as constant companions, capturing each golfer's defining moments of excellence.

Paragraph 4:The ad's narrative builds as we witness Woods and Mickelson face off against each other in a tournament, both wearing their Rolex timepieces. The montage is accompanied by a stirring soundtrack and flashes of their most exhilarating shots, captivating viewers and showcasing the tension and excitement of the sport.

Paragraph 5:The TV spot concludes with a powerful message: "Perpetual Excellence Deserves Perpetual Recognition". It emphasizes the indomitable spirit of both Woods and Mickelson, whose pursuit of excellence has become synonymous with Rolex's commitment to crafting impeccable timepieces.

Conclusion:The Rolex TV spot, 'Stories of Perpetual Excellence' Featuring Tiger Woods and Phil Mickelson, offers viewers a glimpse into the remarkable journeys of these golf icons, as well as the enduring legacy of Rolex. With their unwavering dedication to perfecting their craft, Woods and Mickelson serve as powerful ambassadors for the brand, reminding us all that excellence knows no bounds

Rolex TV commercial - Stories of Perpetual Excellence produced for Rolex was first shown on television on April 3, 2019.

Frequently Asked Questions about rolex tv spot, 'stories of perpetual excellence' featuring tiger woods, phil mickelson

Deepsea Rolex signed Woods as a testimonee (ambassador in Rolex-speak) back in 2011. Since then, he's been spotted wearing his Deepsea pretty much everywhere.

Maybe that's because Tiger Woods has been a Rolex ambassador since 2011. Rolex continues to support Tiger and he can still be wearing Rolexes to this day.

Rolex supports the most prestigious events, players and organizations in golf and encourages the development of the game worldwide. Its contribution to excellence in the sport is based on a rich heritage stretching back more than 50 years. Rolex champions both innovation and respect for the spirit of the ancient game.

That yes you can play golf wearing a Rolex. I am a terrible golfer. Though I love playing.

This James Cameron Deepsea is easily the most sought after version and not easy to get your hands on from a Rolex dealer. The retail on Tiger's Deepsea was $12,550 but the new 2022 model will now run you $14,150. If you can't find one at your dealer then expect to pay around $17,000 for one on the secondary market.

Tiger Woods, Rolex Sea-Dweller Deepsea - $16,550 Source: Crown & Caliber.

This James Cameron Deepsea is easily the most sought after version and not easy to get your hands on from a Rolex dealer. The retail on Tiger's Deepsea was $12,550 but the new 2022 model will now run you $14,150. If you can't find one at your dealer then expect to pay around $17,000 for one on the secondary market.

“He's been the one that's really propelled and driven the bus because he's brought increased ratings, increased sponsors, increased interest, and we have all benefited.” Tiger Woods' relationship with Rolex began in 1997, when he signed a 5-year, $7 million endorsement deal.

In a sport where milliseconds matter, it would be difficult to find a better partner than Rolex. According to Forbes, Rolex pay an estimated annual fee of $50 million to Formula 1 in order for their logo to be plastered on cars, drivers and advertising boards at race tracks.

Scarcity further cements Rolex as a truly valuable luxury watch investment, Just take a look at the Paul Newman Rolex Cosmograph Daytona, becoming the most expensive watch ever sold at $17.8 million.

Rolex watches are among the most prestigious timepieces in the world. However, not everyone knows that Rolex has never used batteries to power their watches. Instead, they use an ingenious system of gears and springs that work together to keep perfect time without any power source needed at all.

How long does a Rolex battery last? Depending on the type of Rolex watch you have the battery lifespan will vary. Some models tend to last for around 4 years and mechanical models aim to last between 1 to 2 years. Over time the mechanics can suffer and impact your battery's lifespan.

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Agenices

Agenices of the Rolex TV Spot, 'Stories of Perpetual Excellence' Featuring Tiger Woods, Phil Mickelson

Rolex TV commercial - Stories of Perpetual Excellence
JWT

JWT, also known as J. Walter Thompson, is an advertising agency headquartered in New York City. The company was founded in 1864 by James Walter Thompson, and it is considered one of the oldest and mos...

Rolex TV commercial - Stories of Perpetual Excellence
Mindshare

Mindshare is a global media agency that helps brands to grow and thrive in the fast-paced and ever-changing world of advertising. Founded in 1997, the agency has a strong presence in more than 80 coun...

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