What the Kaiser Permanente TV commercial - Rematch is about.

Kaiser Permanente's TV spot titled 'Rematch' features two talented athletes Klay Thompson and Michael K. Williams. The commercial begins with Klay Thompson and Michael K. Williams in a boxing gym, talking and stretching. Klay explains to Michael the regret he felt after a previous loss and expressed a desire for a rematch. Michael K. Williams agrees to spar with Klay and the two exchange a few punches.

Suddenly, Klay experiences a serious injury to his ankle and is unable to continue. Michael K. Williams quickly transforms into his alter ego, "Omar," his iconic character from the TV show 'The Wire'. Omar reassures Klay that he can still achieve his goals through rehabilitation and by not giving up. Michael's words of encouragement inspire Klay to work hard on his recovery, and they both agree to have a rematch after Klay's ankle has healed.

The TV spot strikes a perfect balance between showcasing the importance of never giving up and the role of healthcare providers in helping athletes get back on their feet. Kaiser Permanente's branding at the end of the commercial also enforces this theme by highlighting their commitment to keeping individuals healthy and providing care that helps patients get back to performing their best.

Overall, through engaging storytelling, powerful performances by Klay Thompson and Michael K. Williams, and a powerful message of hope and resilience, the Kaiser Permanente TV spot "Rematch" succeeds in conveying the importance of healthcare and the perseverance needed to achieve both personal and professional goals.

Kaiser Permanente TV commercial - Rematch produced for Kaiser Permanente was first shown on television on April 12, 2019.