OverviewMedallia is a customer feedback management software platform that enables organizations to collect customer feedback and gain insights into the customer experience. The company was founded in...
Medallia, a customer experience management company, released a TV spot titled 'What Your Customers are Thinking' in collaboration with the indie rock band The Smocks. The ad is engaging and captivating, with the music complimenting the visuals perfectly.
The TV spot features different customers cutting to their exact thoughts and feelings about a given experience. The ad captures the customers' genuine emotions, ranging from happiness to frustration. Each cut depicts a relatable experience, bringing the ad's message to life. The Smocks' upbeat and catchy tune elevates the ad, amplifying its message.
As the ad progresses, the audience sees the value of Medallia's customer experience management tool in action. The tool helps businesses maximize their potential by listening to their customers, analyzing their feedback and enhancing their experiences accordingly.
The ad's message is clear: to maximize a business's potential, it is essential not only to listen to customers' feedback but also to act on it. Medallia's customer experience management tool empowers businesses to do so.
In conclusion, the Medallia TV spot 'What Your Customers are Thinking,' underscores the importance of providing excellent customer experience. Combining The Smocks' vibrant music with relatable experiences, the ad delivers a powerful message that resonates with audiences, making it memorable and effective.
Medallia TV commercial - What Your Customers are Thinking produced for Medallia was first shown on television on October 20, 2020.
"Fire" by The Smocks
"Fire" is an indie and pop song by The Smocks. The song uses breathing and claps to create its carefree mood. It has a duration of 2 minutes and is part of the album "Self-Made, Dues Paid," released in 2020. The lyrics of the song are available on Spotify, where the song can also be streamed. The Smocks is an irreverent-pop project of South African-born artist Sulene. "Fire" has also been licensed for use in TV adverts, including the Pandora Wear It Your Way commercial.
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