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DAILIES TOTAL1 TV commercial - Lose Your Readers
DAILIES Contact Lenses

DAILIES Contact Lenses: Revolutionizing VisionIn a world where vision is key to our daily lives, DAILIES Contact Lenses has emerged as a game-changer, providing unparalleled comfort, convenience, and...

What the DAILIES TOTAL1 TV commercial - Lose Your Readers is about.

DAILIES TOTAL1 TV commercial - Lose Your Readers

Title: DAILIES TOTAL1 TV Spot, 'Lose Your Readers'

It's time to take a bold step, to push the boundaries of what's possible, and to embrace a new era in contact lenses. Introducing the revolutionary DAILIES TOTAL1, the lenses that have the power to make you lose your readers.

In this captivating TV spot, the scene opens with an ordinary day in the life of a bookworm. Our protagonist, a dedicated reader, is engrossed in her book, oblivious to the world around her. But as the camera zooms in, we get a glimpse of the frustration hiding behind her glasses.

Cut to a picturesque park, where our protagonist has put her book aside and gazes longingly at a group of friends enjoying a game of frisbee. She sighs, feeling left out, confined by her glasses. The time has come for her to break free from the limits they impose.

The scene transitions, and we find ourselves in an eye doctor's office. The air is filled with anticipation as our protagonist sits in the exam chair, ready for a change. The eye doctor, an expert in his field, unveils the secret to her freedom - DAILIES TOTAL1 contact lenses.

The TV spot showcases the advanced technology behind the lenses, emphasizing their superior comfort and performance. Through stunning visual effects, we witness the lenses seamlessly integrating with the eye, ensuring a moisture-rich experience that feels just like wearing nothing at all. Our protagonist's eyes light up with joy as she experiences the freedom she has longed for.

With each passing frame, the viewer gets a glimpse of the world through the eyes of our protagonist. Spectacular vistas, vibrant colors, and a newfound sense of confidence fill the screen. No longer tethered to her glasses, she is now unstoppable.

As the music crescendos, we witness the transformation taking place. Our formerly bookish protagonist emerges as a confident and vibrant individual, embracing life without hesitation. Whether skydiving, dancing, or simply enjoying the sunset, nothing holds her back anymore.

In a final captivating shot, we see our protagonist sitting in a cozy corner of a coffee shop, absorbed in her book, but now, without the burden of glasses. The TV spot culminates with the tagline: "DAILIES TOTAL1 - Lose your readers, find yourself."

With a mix of stunning visuals and emotional storytelling, this TV spot captures the essence of the DAILIES TOTAL1 experience. It invites viewers to shed their inhibitions and embark on a journey of newfound freedom, embracing life without the limitations of glasses.

DAILIES TOTAL1 - the lenses that allow you to lose your readers and discover the world in all its glory.

DAILIES TOTAL1 TV commercial - Lose Your Readers produced for DAILIES Contact Lenses was first shown on television on May 14, 2018.

Frequently Asked Questions about dailies total1 tv spot, 'lose your readers'

The water gradient of DAILIES TOTAL1® contact lenses has a water content that transitions from 33% at the core to over 80% at the surface; approaching 100% at the outermost surface. They maintain 100% of initial lubricity ('wettability'), even after a full day of wear.

How much do Dailies Total1 cost? There's no getting around it - Alcon's Dailies Total1 contacts are more expensive than many other daily disposable contact lenses on the market. Alcon claims that the price difference is due to the advanced tech used in their lenses to ensure comfort and enhanced vision.

The short answer is no. You shouldn't wear daily disposable contacts more than once. However, you can safely re-wear daily extended-use lenses for up to a month (or however long your optometrist recommends).

High Moisture Content Compared to other daily disposable contact lenses, Precision 1 Dailies has the second highest moisture stability on the market, after Alcon's Dailies Total1. And compared to Dailies Total 1, Precision 1 Dailies are much more affordable.

Fortnightly/Monthly wear - These lenses are designed for regular contact lens wearers, allowing them to wear the same pair of lenses for up to 2 weeks or one month depending on the design. Lenses are required to be cleaned daily and stored in contact lens cases and solution recommended by your optometrist.

It is not recommended to wear daily contact lenses more than once. Reusing daily contact lenses can put your eye health at risk and lead to a number of complications. Proper contact lens care, including cleaning and disinfecting as directed, can help ensure optimal eye health and comfort.

If you have daily wear lenses and the replacement schedule allows for multi-day use, then you can wear them for multiple days, typically for eight to 16 hours each day (see above for how long you can wear contacts in each use).

With up to 16 hours of wearing time, it offers both incredible comfort and a highly moisturising lens that will ensure acute visual clarity and an unnoticeable lens. A cost-effective alternative for Dailies Total 1 would be comfi Purest 1 Day lenses which are also made from silicone hydrogel.

High Moisture Content Compared to other daily disposable contact lenses, Precision 1 Dailies has the second highest moisture stability on the market, after Alcon's Dailies Total1. And compared to Dailies Total 1, Precision 1 Dailies are much more affordable.

The FDA does not approve multi-day use of daily disposable contacts, as these are meant to only be worn once to prevent eye infections. They are not designed for multiple uses. Daily disposable contacts are thinner than other types of contact lenses and therefore will not hold up well for reuse.

The truth is that you shouldn't reuse your daily contact lenses. They are specifically designed to be worn only once, and reusing them actually negates their benefits. By being worn only once, daily contacts protect your eyes from contaminants and help keep them comfortable.

eight to 16 hours The number of hours that you can wear contacts ranges anywhere from eight to 16 hours per day. The exact time depends on a number of things, like how well you tolerate contacts, how dry or sensitive your eyes are, and your overall eye health.

Videos

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Actors

Actors who starred in DAILIES TOTAL1 TV Spot, 'Lose Your Readers'

Jamie Kaler photo
Lisa Marie Quillinan photo
Products

Products Advertised

DAILIES Contact Lenses TOTAL1
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