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John Hancock Final Expense Life Insurance TV commercial - Fact or Myth
John Hancock

John Hancock is a venerable financial services company that has been in operation for over 150 years. As a subsidiary of the Canadian insurance giant, Manulife Financial Corporation, John Hancock has...

What the John Hancock Final Expense Life Insurance TV commercial - Fact or Myth is about.

John Hancock Final Expense Life Insurance TV commercial - Fact or Myth

In the John Hancock Final Expense Life Insurance TV spot called 'Fact or Myth,' the insurance company challenges some popular beliefs about end-of-life expenses. The ad starts with a narrator asking if you believe that the average funeral costs around ten thousand dollars, and if you think that life insurance is only for the wealthy.

Then the commercial's characters burst onto the screen, debunking those myths and highlighting the benefits of John Hancock's Final Expense Life Insurance. The spot follows several seniors, including a married couple, a retired construction worker, and a woman with adult children, all speaking in front of a whiteboard where they reveal the actual costs of funerals and end-of-life expenses.

One senior notes that funeral costs can exceed $10,000, which can leave surviving loved ones with significant financial burdens. Another character takes a jab at the myth that life insurance is only for the rich, pointing out that policies from John Hancock cost as little as $21 a month.

The commercial ends with the company urging viewers to get in touch to find out more about the benefits of their Final Expense Life Insurance policy, which is designed to cover end-of-life expenses such as burial costs, medical bills, and outstanding debts.

Overall, the John Hancock Final Expense Life Insurance TV spot offers a compelling and informative take on a crucial but often overlooked financial issue. By debunking popular myths around end-of-life expenses, the company empowers viewers to make smarter decisions about protecting themselves and their families from financial stress during a difficult and challenging time.

John Hancock Final Expense Life Insurance TV commercial - Fact or Myth produced for John Hancock was first shown on television on April 9, 2019.

Frequently Asked Questions about john hancock final expense life insurance tv spot, 'fact or myth'

In 2004, Canadian multinational life insurance company Manulife Financial acquired John Hancock and operates it as an independent subsidiary. The company and the majority of Manulife's U.S. assets continue to operate under the John Hancock name.

For over 160 years, we've been helping our partners build their life insurance businesses and helping their clients protect what matters most. John Hancock Vitality is life insurance with a wellness-based program that rewards you for the everyday steps you take to live a longer, healthier life.

One of the largest life insurance companies in the U.S., John Hancock offers customers a mix of term and permanent life insurance. The company is unique for its wellness programs, Vitality and Aspire.

Permanent life policies can earn cash value and last for your entire life (assuming you keep up with the premiums.) You won't find whole life policies from the insurer. Coverage Limits: Term policies from John Hancock can range from $250,000 to $65 million in coverage.

John Hancock Trust Company LLC provides trust and custodial services to such plans. Group annuity contracts and recordkeeping agreements are issued by John Hancock Life Insurance Company (U.S.A.), Boston, MA (not licensed in New York) and John Hancock Life Insurance Company of New York, Valhalla, New York.

ManulifeManulife Holdings (Alberta) Li... John Hancock Financial/Parent organizations

John Hancock is perhaps best known for his signature on the Declaration of Independence. Examine this 19th-century painting, from the Mount Vernon collections, that depicts Thomas Jefferson handing a draft of the Declaration to Hancock, who was then president of Congress.

Filling out the online form is the quickest and easiest way to report a death to John Hancock, however you can also report the death to John Hancock (U.S.A.) via 888-887-2739. To learn more about the life insurance death claim process, please visit our page on how to file a claim. What is an accelerated benefit claim?

John Hancock is perhaps best known for his signature on the Declaration of Independence. Examine this 19th-century painting, from the Mount Vernon collections, that depicts Thomas Jefferson handing a draft of the Declaration to Hancock, who was then president of Congress.

Ranking of the 20 largest insurance companies according to Forbes

RankCompanyCountry
1UnitedHealth GroupUnited States
2Ping An Insurance GroupChina
3AllianzGermany
4AXA GroupFrance

10 fascinating facts about John Hancock

  • Hancock was a wealthy guy.
  • He was a bright student.
  • Hancock should have been a Loyalist, but he wasn't.
  • John Hancock, smuggler?
  • Hancock also had a role in the Boston Tea Party incident.
  • The British really didn't like Hancock.

A permanent life insurance policy is a contract with a life insurance company to provide protection throughout your entire life, as opposed to term insurance that just provides coverage for a specified number of years. As with term coverage, the death benefit is typically paid out income tax-free to beneficiaries.

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John Hancock Final Expense Life Insurance TV commercial - Fact or Myth
Hill Holliday

Hill Holliday is an advertising agency and marketing company based in Boston and New York. It was founded in 1968 and has since become one of the largest and most successful advertising agencies in th...

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John Hancock Final Expense Life Insurance
John Hancock Vitality Program
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