What the Allstate TV commercial - King of the Castle is about.

The Allstate TV Spot "King of the Castle" features a father and son playing together in their backyard. The father is pretending to be a dragon, and the son is the knight who will save the princess from the dragon. As the son runs towards the father, he trips and falls, making the father think he's won. However, the son quickly gets up and continues to pursue the father.

As they run towards each other, the scene switches to the inside of the house where the mother is watching them through the window. She then turns to the Allstate mobile app on her phone to check the coverage for their homeowner's insurance policy, qualifying for additional coverage due to the new roof they recently installed.

The message of the commercial emphasizes the importance of homeowner's insurance, especially in the face of unexpected events such as storm damage. Allstate portrays itself as a company that understands the needs of their customers and provides the necessary protection to keep them safe, no matter what happens.

Overall, the TV Spot "King of the Castle" is a heartwarming portrayal of a father and son bonding through play, coupled with a reminder to ensure that the family's home is protected with the proper insurance coverage.

Allstate TV commercial - King of the Castle produced for Allstate was first shown on television on December 22, 2014.