What the PUR Water TV commercial - Home Comparison by Arthur Tweedie is about.

Title: PUR Water TV Spot: 'Home Comparison by Arthur Tweedie'

Introduction:In the PUR Water TV spot titled 'Home Comparison,' viewers are introduced to the knowledgeable and witty Arthur Tweedie as he takes us on a fascinating journey through the hidden dangers of tap water in our homes. This thought-provoking commercial sheds light on the importance of clean, filtered water and the benefits of using PUR Water filters. Through a combination of factual information, engaging storytelling, and a sprinkling of humor, PUR Water successfully captivates audiences and encourages them to reevaluate the quality of the water they consume.

Body:The TV spot commences with Arthur Tweedie standing in his beautifully decorated home, exuding an aura of wisdom and expertise. As the camera pans through his living space, he points out everyday objects that most people would never associate with potential water contaminants. From rusty pipes hidden behind walls to unknown chemicals leaching into the water supply, Arthur Tweedie manages to uncover the hidden dangers lurking within the seemingly benign tap water.

With a touch of humor, Arthur shares anecdotal evidence from his family's experiences, making the audience feel a genuine connection. He even goes as far as nervously showing his family photo, hinting at his own personal stake in ensuring clean and safe water for all. This personal touch adds intimacy to the commercial, making viewers feel as though they are having a conversation with a trusted friend.

To further highlight the shocking contrast between tap water and filtered water, the commercial employs vivid visual comparisons. Arthur demonstrates how the water from his kitchen tap turns murky and off-putting when poured into a clear glass, while the water filtered through the PUR Water pitcher remains crystal clear and inviting. This stark visual contrast effectively drives home the message of the importance of using a reliable water filter system to guarantee safe and clean drinking water.

As the TV spot draws to a close, Arthur Tweedie powerfully delivers the main selling point: the PUR Water filter. He highlights its ability to remove contaminants while retaining the essential minerals present in water, ensuring a refreshing and healthy drinking experience.

Wrap-up:In the PUR Water TV spot, 'Home Comparison by Arthur Tweedie,' the audience is taken on an eye-opening journey through the hidden dangers associated with tap water in our homes. The commercial masterfully combines facts, storytelling, and a touch of humor to captivate viewers and promote the importance of using PUR Water filters for clean and safe drinking water. By the end, viewers are left with a newfound awareness of the potential risks

PUR Water TV commercial - Home Comparison by Arthur Tweedie produced for PUR Water was first shown on television on August 17, 2014.